Co-founded in 2004 by Jeff Rudes, LA-based label < a href=" http://www.selfridges.com/GB/en/cat/j-brand /"style="text-decoration: none"><font color="black"><b>J Brand</b></font></a> puts immense emphasis on the perfect fit and flattering cuts when it comes to denim. The skinny silhouette is a signature of the all-American franchise. Cut with a mid-rise waist and concealed zip-fly fastening, these five-pocket <b>jeans</b> will create a super-slim look from hip-to-ankle. Made in USA, they’re finished with a v-shaped yoke at the back.