Established by Khloe Kardashian and Emma Grede, <b><a href="http://www.selfridges.com/cat/good-american/" style="text-decoration: none"><font color="black">Good American</font></a></b>’s range of bodysuits are designed for every shape and size – the label’s ethos is one of promoting self-confidence and body positivity. Cut from soft velvet for a tactile finish, the sweetheart neckline of this particular iteration conceals built-in, push-up support around the bust (so no more frustrated searches for the perfect bra to wear underneath).