"Her limitless generosity defined her, but she preferred to stay hidden. With fire and passion, she secretly devoted every moment of freedom to the cause that could make an everlasting difference." A powerful floral, < a href="http://www.selfridges.com/GB/en/cat/beauty/atelier-cologne/"style="text-decoration: none"><font color="black"><b>Atelier Cologne</b></font></a>’s<b> Blanche Immortelle</b> plays with its power of wild seduction and softness.