Founded in 1990 by Alessandro Agrati <a href=" http://www.selfridges.com/GB/en/cat/<b>culti</b>/" style="text-decoration: none"><font color="black"><b>Culti</b></font></a> focuses on luxury, creating innovative, elegant fragrances for the home. The Thé reed diffuser celebrates the ancient tea ceremony with a bergamot and Japanese green sencha tea which is met with guaiacum wood. It’s an exotic scent that will relax and transport your mind to far flung destinations.