WH SMITH

Shopping, Seduction and Mr Selfridge by Lindy Woodhead

Discover the story behind the hit ITV series, Mr Selfridge, with Shopping, Seduction and Mr Selfridge by Lindy Woodhead. In 1909 London's first dedicated department, Selfridges, opened in a glorious burst of publicity, spearheaded by the largest advertising campaign ever mounted in the British press. In his eponymous store, Gordon Selfridge created nothing less than 'the theatre of retail'. His personal life was just as flamboyant, one of mistresses and mansions, racehorses and yachts. In this book Lindy Woodhead tells the extraordinary story of a revolution in shopping and the rise and fall of a retail prince.