Tell us about your production process – how important is the handmade and hand-painted process to the final result?
I design and draw every print by hand and the imperfections and visible brush strokes are what gives them an artisanal flair. I love antique walls, crumbling frescoes, even just the imperfect way of how a cheaper 1950s scarf might be screen-printed. These are the kind of elements I am interpreting in my print designs. Some patterns can take a week to finish because every element is separated and drawn by layers and edited digitally. Every production step is carried out in England and I am mainly working with family-owned businesses to support local production and to save the environment.
When it comes to decorating your own home, what’s important to you?
What’s most important is to stay true to yourself and to invest in quality pieces that will keep their value. Be brave and don’t be afraid to experiment with colours, shapes, textures, and patterns. Feel free to mix different styles and periods. Just because you have vintage sunglasses from the 70s doesn’t mean you can’t wear them with your freshly bought bag – the same applies to interior design as in fashion. There are no rules.