HAIRCARE

Caring for your mane is easy with our haircare range. From high-tech straighteners by Dyson and ghd, to anti-frizz serums and oils, our hand-picked edit ensures your hair is well looked after. Don’t miss our full beauty collection – long may the pampering continue.

Hair Tools       Hair Styling       Hair Treatments        Shampoo       Conditioner

JUST LANDED

What’s new at OUAI?

Treat yourself to the latest formulas from Jen Atkin’s luxury label.

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JUST LANDED

A recipe for great hair

The INKEY List is all about solution-focussed ingredients. Explore the latest haircare goodies to land...

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BRAND FOCUS

AVEDA

Discover the haircare brand’s high-performance products that are packed with natural ingredients (and also happen to be kinder to the planet).

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60/737 results
SELFRIDGES: Project Earth beauty bag
AVEDA: Invati Advanced™ 3 Step Set
OUAI: Medium Shampoo 946ml
BOUCLEME: Curl Styling Gel 300ml
AVEDA: Mini wood paddle brush
Sisley

BRAND FOCUS

Sisley

Make Sisley’s haircare formulas part of your daily routine to keep your hair healthy, strong and shiny.

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PROJECT EARTH

PROJECT EARTH

The Earth-Conscious Beauty Edit

From vegan and cruelty-free formulas to packaging that significantly reduces waste, discover our experts’ edit.

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 In-store appointments

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In-store appointments

Book your next haircut, manicure and pampering treatments or make a virtual appointment with our Beauty Concierge for expert advice.

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Dyson Corrale

Get it straight

The Dyson Corrale™ is the only straightener with flexing plates that shape around your hair, gathering it neatly together on each pass. This extra control means you can achieve the same style but with less heat.

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