ETRO

Italian craftsmanship and culture are integral to Milanese icon ETRO. The family-run house started as a fabric printing company when it was founded by Gerolamo Gimmo" Etro in 1968. Then in 1991, it evolved into a fully fledged fashion label with its womenswear line. The lives, journeys and experiences of its creative team - currently headed by Gimmo's four children - inform the collections. Within the brand's Milan headquarters lives a textile art archive, including 300 antique shawls that Gimmo and his wife Roberta owned at ETRO's inception.