Our GCDS collection is brimming with playful items for you to fall in love with. The Italian streetwear brand arrived on the scene in 2015, founded by brothers Giuliano and Giordano Calza. Its viral success is down to its "culture-wear over streetwear" outlook, which manifests in covetable statement pieces and zany graphics. The label is regularly seen on It-girls and influencers, and keeps things fresh with unexpected collaborations and carefully considered cultural references. 

Brighten up day-to-day outfits with the addition of the brand's intricate graphics, many inspired by Japanese comics and anime – you'll find them on everything from cotton-jersey T-shirts to denim jeans. It has a passion for fun – and a youthful sensibility – at its core. Echo the label's more-is-more ethos and boost your confidence by wearing it head to toe in the form of matching printed separates. You won't fail to command attention at parties and on nights out.

GCDS clothing is made in Milan, and plays with concepts of "made in Italy" with a style that runs counter to the country's classic sartorial conventions. Our selection includes streetwear-inspired garments, accessories, jewellery and underwear, every piece injected with the label's signature kitsch-but-super-cool maximalism. Look out for the brand's name, an acronym for "God Can't Destroy Streetwear", standing loud and proud on necklaces, bags and socks throughout the range.

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