SELFRIDGES PROJECT EARTH

Explore the most exciting design innovations, retail concepts and ground-breaking ideas in sustainability, as we continue on our journey to radically change our business with Project Earth. From inspiring digital discussions and interviews to positive everyday solutions – discover it all here.

POSITIVE SOLUTIONS

World Oceans Day at Selfridges

We celebrate how Project Ocean has grown to become Project Earth and meet the pioneering designers reinventing plastic waste

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EARTH-CONSCIOUS STYLE

Earthwise: Cyrill Gutsch

Parley for the Oceans' CEO and Founder shares his environmental heroes, the communities that inspire him, and his journey in launching Clean Waves eyewear

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EARTH-CONSCIOUS STYLE

It’s here: Selfridges Rental

From elevating your style to enhancing your eco-cred, explore the joys that come with renting your wardrobe along with a few of our friends...

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SHOP & SELL PRE-LOVED, RENT & REPAIR WITH US

We’re exploring how to reinvent retail to help close the loop on waste

EXPLORE POSITIVE IDEAS

Discover quick-fire solutions for making your everyday more sustainable, interviews with inspiring changemakers and more with the latest editorial stories from Project Earth.

DISCOVER OUR SUSTAINABILITY JOURNEY

The past, present and future of sustainability at Selfridges.