ZOEVA

For creativity with a side of compassion, look to ethical cosmetics brand Zoeva. Greek-born Zoe Boikou founded the label in 2008, with a small range of make-up brushes. Her product lines quickly expanded to include professional-quality brush sets, eyeshadow and blush palettes and other accessories. Zoe has spoken openly about her family's experiences of domestic abuse, and the company aims to empower women with its accessible beauty tools.

Zoeva cosmetics brushes are the brand's signature item. Each is handmade from premium materials that enable easy and even application. To create a flawless base, smooth on foundation and powders with stippling brushes and buffers for a streak-free complexion. Contouring? Simple. Face shapers allow you to define and sculpt with precision. For cat eyes and smoky lids, super-fine liners will give you the exact angle and delicate touch needed for that striking look. Products are packaged in Zoeva's signature monochrome with metallic detailing. Look out for pieces in glossy rose gold tones, too.

Animal lovers will be pleased to know that no creatures are harmed when making these products. Bristles and handles are synthetic, and the entire Zoeva range is produced without any animal testing. As part of the company's commitment to supporting women, it donates a portion of its proceeds to help women overcome illness and homelessness. 

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