WEWOREWHAT

So what can you expect from a blogger-turned-fashion designer? Well in the case of Danielle Bernstein and her WeWoreWhat label, you can expect to find a range of leisurewear in playful patterns and designs. Danielle originally began her blog to document streetwear-style in her native New York, but her keen eye and ability to sense what people wanted to see next soon led to the creation of her clothing line in 2016.

This young brand started its journey with overalls followed by a selection of swimwear, before quickly evolving to include denims and activewear. Today, WeWoreWhat leggings and lingerie sit alongside dresses and accessories in what is now a complete fashion collection. Graphic and animal prints in a full spectrum of shades are common, but while the colour scheme may be bold, creations are based on simplicity. With relaxation in mind fabrics such as soft-cotton blends have been used and loose fits employed to allow for unrestricted freedom of movement and sleek silhouettes. 

Comfort and ease of wear are key values in this collection. Think coverups that are easy to pull on after an outing to the beach or comfy joggers that you can't wait to slip into at the end of your working day.

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