Hailing from Amsterdam,
Studio Noos’ founder Marie-Claire van der Steen believes that parenthood and fashion aren’t mutually exclusive. In 2018, the entrepreneurial mother created the iconic Mom bag, inspired by her son and muse Noah, or ‘Noos’, after failing to find a baby-changing carrier that took her fancy. This single accessory led to the launch of her eponymous label, which imagines Scandi-inspired backpacks, pouches, gym bags, and changing mats without compromising style.
- Studio Noos woven-blend tote bag
- 87% polyester, 13% polyamide
- Open top
- Rectangular shape, double top handles, brand tab at side, all over padded, fully lined
- Height 44cm, width 56cm, depth 8cm, handle drop 23cm
- Machine wash cold