Y/Project

Y/Project is the unconventional brand balancing conceptual design with sartorial refinement. Launched in 2010 as a menswear line, the label hit upon its signature aesthetic with the appointment of Glenn Martens as Creative Director in 2013. Adored by fashion editors and celebrities alike, Martens is known for its witty subversion of recognisable silhouettes, technical construction and enigmatic attitude. The Belgian added womenswear to the offering the year he took the reins, with the brand's androgynous style forming a key part of its identity. 

Explore our collection of Y/Project clothes for separates with unexpected details. The label's rule-breaking, ruched basics are designed to combine well with your well-worn pieces. Pair one of its logo-stamped T-shirts with leather trousers and high heels to achieve the brand's quintessential opulent glamour. Invest in workwear-influenced Y/Project outerwear to complete the ensemble. 

Y/Project also creates deconstructed clothing to wear after dark – you might have seen its cut-out garments and statement runway pieces on the red carpet. Invest in one of the label's dresses or optical-illusion tops to garner compliments from your most fashion-conscious friends. Don't forget to explore the brand's inventive take on denim. Humble jeans are revamped with embellishments, cut-outs and asymmetric adjustments.

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