The Beauty Project

After six weeks of pioneering talks, interactive debates and immersive beauty experiences, The Beauty Project is now over. Continue to enjoy the best beauty exclusives and experiences online and in store at Selfridges.

Hello Beautiful

The work of renowned photographer and filmmaker Norbert Schoerner, our un-retouched advertising 
campaign captures eight unknown stars chosen to represent all definitions of beauty.


Taking a finely-crafted look at some of modern beauty’s most interesting topics, discover the first of four exclusive films by acclaimed director Kathryn Ferguson here.

A return to natural

Created in collaboration with Hannah Pool, A Return to Natural explores the stylistic comeback of natural afro hair through personal stories.



Pick, pack and go with our edit of the world's best travel products.