SKYDIAMOND

Born from the need to remove carbon dioxide (CO2) from our polluted skies, the world-renowned entrepreneur and environmentalist Dale Vince came up with the idea for Skydiamonds when thinking about how to capture and store carbon dioxide in its most permanent form. 

The process of extracting CO2 from the atmosphere and transforming it into diamonds took five years’ research and development to complete, while wind and sun power the production process and the only water used is captured rain. This process now takes place at the brand’s sky mining facility in the Cotswolds, UK.

Through this innovation, the brand has shown that diamonds – the ultimate luxury – can be created without engaging in the environmentally and socially damaging process of mining the earth. 

SPACE AVAILABLE  

Led by a global community of designers, artists, scientists and environmentalists who seek to connect the dots between nature, design and culture, Space Available is a Bali-based label with a goal to design a more sustainable future. Adhering to the motto ‘radical upcycling’, the design studio repurposes plastic waste from landfills and local beaches in Indonesia to create homewares and clothing – cue stand-out pieces in striking colours and marbled surfaces.

Most recently, Space Available ventured into the digital sphere with a collection of NFTs titled ‘Plastic People’, which are available to purchase in store at the Selfridges Corner Shop. ​With each purchase of a Space Available Plastic People NFT, customers also receive a unique physical sculpture made from recycled plastic and 100% of the profits support the clean-up of Indonesia’s oceans, rivers, and landfills.  

DIRTEA

Designed to strengthen your immunity and help you feel calm and focused, DIRTEA creates pure, potent super-mushroom extract powders that give you a powerful form of natural energy. The hand-crafted powders are produced in the hardwood forests of Fujian by a family that has spent more than six lifetimes perfecting their craft. Founded by brothers Andrew and Simon Salter, the vegan brand promotes the cognitive, neurological and health benefits of mushroom powders, which can easily be consumed in hot water, coffee, hot chocolate or a smoothie. Try some out for yourself at home.

MĀRĪCĪ X PIÑATEX

Luxury accessories brand MĀRĪCĪ combines heritage craft with innovative technology to create timeless, practical pieces designed to be passed down through generations. Created by master artisans in Venice, Italy, the brand’s accessories are handmade exclusively from Piñatex. This soft-yet-durable vegan material is made using the leaves of pineapple plants that would otherwise be discarded in the harvest to produce a more planet-friendly alternative to toxic animal and plastic-based leathers. Once the leaves have been stripped to create Piñatex pineapple leather, the leftover fibres can be used as a nutrient-rich natural fertiliser or a biofuel, so nothing is wasted.​
 

TOUCHLESS

Founded by two sisters with a shared passion for innovation in design, Touchless creates beautiful, shimmering 3D-printed handbags that look as if they might float away. In addition to the ready-made pieces that are available to purchase in a range of colourways and silhouettes here online (coming soon), you can witness the 3D-printing process taking shape with handbag pattern pieces created on demand in SUPERMARKET. You can also design your very own handbag with a range of custom colourways and silhouettes available for order.
 

ZOE SHERWOOD

London-based jewellery designer Zoe Sherwood creates these sculptural 3D-printed accessories from recycled fishing nets. Words and phrases feature heavily as motifs in her work, creating stories and visual patterns while spreading messages of self-care, self-empowerment and love. Celebrating togetherness and community, the pieces available to purchase here include everything from ‘Peace’ hairclips to ‘Earth & Save’ earrings.

(DI)VISION

Founded by siblings Nanna and Simon Wick, (di)vision is a Denmark-based fashion brand working with pre-existing materials to create unisex collections with a DIY aesthetic. Based on the philosophy ‘to create from what already is’, the brand’s work is a reaction to the relentless overproduction in the fashion industry with reconstructed one-off pieces made locally in the (di)vision studio in a small city just outside Copenhagen. Look out for their upcycled bomber jackets and two-tone tops.

PRIVATE POLICY

New York-based genderless brand Private Policy focuses on the connection between fashion and personal beliefs while taking inspiration from a different socio-political topic each season. The brand has developed an outerwear line made using BIO SOUL, a more environmentally friendly alternative to plastic-based nylons, featuring jackets with elastic waistbands and reflective silver details.