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Hugo

German brand Hugo takes the tailoring expertise of its umbrella label, Hugo Boss, and puts it to work creating clothing for the modern man. Casual basics such as sweatshirts and shorts sit alongside sleek shirts and trousers, for everything you need to give your wardrobe a 360-degree revamp.

For day-to-day dressing, Hugo T-shirts offer both style and comfort. Emblem-imprinted designs give a wink to 90s logomania, while digital graphics harken back to an early internet aesthetic. When it comes to colours, expect to see a versatile monochrome palette interjected with vibrant hues, notably the label's signature scarlet.

Loungewear is another key part of Hugo's repertoire, so dive in to rejuvenate your Sunday sofa wear. Relaxed joggers and hoodies are given an upmarket makeover with eye-catching embellishments like contrast drawstrings and colour pop logos. For top-to-toe accessorising, turn to embroidered baseball caps and trainers, or, if the sun is shining, a pair of comfy slides.

Once the winter months come around, look to cosy puffers and leather coats that will gain a rich patina with age. Knits are delicately woven and finished, demonstrating the level of quality that is central to all of Hugo Boss's designer pieces. If the forecast's predicting rain, be sure to pick up some water-resistant shoes that combine looks and practicality in one neat package.

287 results

287 results

  1. HUGO: Geometric-Pattern Silk TieHUGO: Geometric-Pattern Silk Tie
  2. HUGO: Graphic-Print Short-Sleeve Cotton T-ShirtHUGO: Graphic-Print Short-Sleeve Cotton T-Shirt
  3. HUGO: Logo-Embellished Cotton-Twill Baseball CapHUGO: Logo-Embellished Cotton-Twill Baseball Cap
  4. HUGO: Wrap-Over Long-Sleeve Woven TopHUGO: Wrap-Over Long-Sleeve Woven Top
  5. HUGO: Tassel-embellished flat leather moccasinsHUGO: Tassel-embellished flat leather moccasins
  6. HUGO: Logo-badge elasticated-waist cotton shortsHUGO: Logo-badge elasticated-waist cotton shorts
  7. HUGO: Brand-Print Relaxed-Fit Cotton-Jersey SweatshirtHUGO: Brand-Print Relaxed-Fit Cotton-Jersey Sweatshirt
  8. HUGO: Long-sleeved split-hem stretch-jersey maxi dressHUGO: Long-sleeved split-hem stretch-jersey maxi dress
  9. HUGO: High-neck logo-tab wool jumperHUGO: High-neck logo-tab wool jumper
  10. HUGO

    Logo-print short-sleeve cotton shirt

    1. Price:$120.00
    2 Colours
    HUGO: Logo-print short-sleeve cotton shirtHUGO: Logo-print short-sleeve cotton shirt
  11. HUGO: Graphic-print relaxed-fit cotton-jersey hoodyHUGO: Graphic-print relaxed-fit cotton-jersey hoody
  12. HUGO: Logo-plaque large faux-leather shoulder bagHUGO: Logo-plaque large faux-leather shoulder bag
  13. HUGO: One-shoulder brushed-texture stretch-knit jumperHUGO: One-shoulder brushed-texture stretch-knit jumper
  14. HUGO: Relaxed-fit striped stretch-cotton rugby poloHUGO: Relaxed-fit striped stretch-cotton rugby polo
  15. HUGO: Logo-Tag Regular-Fit Cotton-Blend ShirtHUGO: Logo-Tag Regular-Fit Cotton-Blend Shirt
  16. HUGO: Graphic-Print Cotton-Jersey T-ShirtHUGO: Graphic-Print Cotton-Jersey T-Shirt
  17. HUGO: Brand-patch flap-pocket cotton-blend overshirtHUGO: Brand-patch flap-pocket cotton-blend overshirt
  18. HUGO: Logo-print relaxed-fit cotton-piqué polo shirtHUGO: Logo-print relaxed-fit cotton-piqué polo shirt
  19. HUGO: Graphic-Print Short-Sleeve Cotton T-ShirtHUGO: Graphic-Print Short-Sleeve Cotton T-Shirt
  20. HUGO: Jacquard zip-neck stretch-jersey topHUGO: Jacquard zip-neck stretch-jersey top
  21. HUGO

    Double-logo cotton-piqué polo shirt

    1. Price:$108.00
    2 Colours
    HUGO: Double-logo cotton-piqué polo shirtHUGO: Double-logo cotton-piqué polo shirt
  22. HUGO: Debossed-Branded Brass Tie ClipHUGO: Debossed-Branded Brass Tie Clip
  23. HUGO: Relaxed-fit mid-rise carpenter denim jeansHUGO: Relaxed-fit mid-rise carpenter denim jeans
  24. HUGO: Logo-badge cotton baseball capHUGO: Logo-badge cotton baseball cap
  25. HUGO: Face-motif relaxed-fit wool-blend jumperHUGO: Face-motif relaxed-fit wool-blend jumper
  26. HUGO: Crewneck Branded Cotton-Jersey SweatshirtHUGO: Crewneck Branded Cotton-Jersey Sweatshirt
  27. HUGO: Branded-print relaxed-fit cotton-jersey T-shirtHUGO: Branded-print relaxed-fit cotton-jersey T-shirt
  28. HUGO

    Branded long-sleeved cotton polo shirt

    1. Price:$120.00
    2 Colours
    HUGO: Branded long-sleeved cotton polo shirtHUGO: Branded long-sleeved cotton polo shirt
  29. HUGO: Brand-Embroidered Short-Sleeve Cotton ShirtHUGO: Brand-Embroidered Short-Sleeve Cotton Shirt
  30. HUGO: Round-neck ribbed stretch-jersey vestHUGO: Round-neck ribbed stretch-jersey vest
  31. HUGO: Geometric Logo-Embossed SlidesHUGO: Geometric Logo-Embossed Slides
  32. HUGO: Branded-print relaxed-fit cotton-jersey T-shirtHUGO: Branded-print relaxed-fit cotton-jersey T-shirt
  33. HUGO: Logo-print relaxed-fit short-sleeve cotton shirtHUGO: Logo-print relaxed-fit short-sleeve cotton shirt
  34. HUGO: Smiley-print relaxed-fit cotton-jersey shortsHUGO: Smiley-print relaxed-fit cotton-jersey shorts
  35. HUGO: Stacked-Logo Chunky Faux Leather LoafersHUGO: Stacked-Logo Chunky Faux Leather Loafers
  36. HUGO: Button-neck short-sleeve stripe cotton poloHUGO: Button-neck short-sleeve stripe cotton polo
  37. HUGO: Straight-leg mid-rise woven shortsHUGO: Straight-leg mid-rise woven shorts
  38. HUGO: Logo-print slim-fit cotton shirtHUGO: Logo-print slim-fit cotton shirt
  39. HUGO: Logo-print relaxed-fit cotton sweatshortsHUGO: Logo-print relaxed-fit cotton sweatshorts
  40. HUGO: Pack of two V-neck cotton-jersey T-shirtsHUGO: Pack of two V-neck cotton-jersey T-shirts
  41. HUGO: Logo-trim stretch-cotton ankle socksHUGO: Logo-trim stretch-cotton ankle socks
  42. HUGO: Logo-plaque croc-embossed leather shoulder bagHUGO: Logo-plaque croc-embossed leather shoulder bag
  43. HUGO: Abstract-print slim-fit midi dressHUGO: Abstract-print slim-fit midi dress
  44. HUGO: Logo-patch relaxed-fit cotton-jersey shortsHUGO: Logo-patch relaxed-fit cotton-jersey shorts
  45. HUGO: Logo-print relaxed-fit cotton-piqué polo shirtHUGO: Logo-print relaxed-fit cotton-piqué polo shirt
  46. HUGO

    Logo-embossed leather belt

    1. Price:$72.00
    2 Colours
    HUGO: Logo-embossed leather beltHUGO: Logo-embossed leather belt
  47. HUGO: Logo-patch relaxed-fit cotton-jersey sweatshirtHUGO: Logo-patch relaxed-fit cotton-jersey sweatshirt
  48. HUGO: Logo-embossed textile low-top trainersHUGO: Logo-embossed textile low-top trainers
  49. HUGO: Brand-patch padded shell giletHUGO: Brand-patch padded shell gilet
  50. HUGO: High-neck padded shell jacketHUGO: High-neck padded shell jacket