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Kids' Toy Shop

If you want to bring a smile to your young ones' faces, look no further than our virtual toy shop. Filled to the brim with products from leading children's toy brands, it's got everything needed to take playtime to a new level.

Babies require lots of stimulation, so we recommend brightly coloured kid's playsets. Sensory mats are a joy for infants, packed with eye-catching patterns and grabbable elements. As they grow, bricks and puzzles will develop their motor skills, and books and music players with educational voiceovers will assist with language accumulation. Older children will appreciate toys that speak to their interests - luckily, we've got plenty of options. Aspiring chefs can cook up a storm with baking kits, whereas animal lovers can become veterinarians with a zoo's worth of plush creatures. Have a budding engineer on your hands? Building blocks are sure to spark their imaginations.

Garden-friendly picks will move the fun outdoors, from electric cars to paddling pools. Oversized board games will get the whole family involved, while slides and swings promise hours of entertainment as the adults watch on. Bath time is certain to follow a long day in the sun, so why not turn to waterproof figurines to keep children entertained as they scrub up?

3,248 results

3,248 results

  1. JELLYCAT: Zodihop Luxe Bunny Soft Bag Charm 18cmJELLYCAT: Zodihop Luxe Bunny Soft Bag Charm 18cm
  2. JELLYCAT

    Ulrich Wolf Soft Toy 40cm

    1. Price:$73.00
    JELLYCAT: Ulrich Wolf Soft Toy 40cmJELLYCAT: Ulrich Wolf Soft Toy 40cm
  3. JELLYCAT

    Amuseables Vinny Vinegar Soft Toy

    1. Price:$28.00
    Exclusive to Selfridges
    JELLYCAT: Amuseables Vinny Vinegar Soft ToyJELLYCAT: Amuseables Vinny Vinegar Soft Toy
  4. JELLYCAT

    Amuseables Sports Ski Club Goggles Soft Toy 10cm

    1. Price:$48.50
    Just launched
    JELLYCAT: Amuseables Sports Ski Club Goggles Soft Toy 10cmJELLYCAT: Amuseables Sports Ski Club Goggles Soft Toy 10cm
  5. SYLVANIAN FAMILIES

    Sylvanian Families Cutie Collectibles Milky Way Babies Toy Blind Bag

    1. Price:$8.50
    Exclusive to Selfridges
    SYLVANIAN FAMILIES: Sylvanian Families Cutie Collectibles Milky Way Babies Toy Blind BagSYLVANIAN FAMILIES: Sylvanian Families Cutie Collectibles Milky Way Babies Toy Blind Bag
  6. JELLYCAT: Amuseable Coffee Bean soft toy 13cmJELLYCAT: Amuseable Coffee Bean soft toy 13cm
  7. GUI GUI

    Mega Slime Haul 50-Piece Set

    1. Price:$36.50
    GUI GUI: Mega Slime Haul 50-Piece SetGUI GUI: Mega Slime Haul 50-Piece Set
  8. SONNY ANGEL: Hippers Harvest Figure Blind Box 10cmSONNY ANGEL: Hippers Harvest Figure Blind Box 10cm
  9. JELLYCAT: Blossom Bunny 'Petal' Little Soft Toy 18cmJELLYCAT: Blossom Bunny 'Petal' Little Soft Toy 18cm
  10. JELLYCAT: Amuseables 2026 Silver Star Soft Toy 17cmJELLYCAT: Amuseables 2026 Silver Star Soft Toy 17cm
  11. JELLYCAT: Amuseables Peanut Yeti Outfit  Soft Toy 15cmJELLYCAT: Amuseables Peanut Yeti Outfit  Soft Toy 15cm
  12. JURASSIC WORLD

    Hammond Scorpios Rex Figure 43cm

    1. Price:$52.00
    JURASSIC WORLD: Hammond Scorpios Rex Figure 43cmJURASSIC WORLD: Hammond Scorpios Rex Figure 43cm
  13. SQUISHMALLOWS

    Micromallows Advent Calendar

    1. Price:$79.00
    SQUISHMALLOWS: Micromallows Advent CalendarSQUISHMALLOWS: Micromallows Advent Calendar
  14. SYLVANIAN FAMILIES

    Colourful Baby Bunnies Blind Bag

    1. Price:$7.50
    Exclusive to Selfridges
    SYLVANIAN FAMILIES: Colourful Baby Bunnies Blind BagSYLVANIAN FAMILIES: Colourful Baby Bunnies Blind Bag
  15. JELLYCAT: Amuseables Carrot Cake Soft Toy 15cmJELLYCAT: Amuseables Carrot Cake Soft Toy 15cm
  16. JELLYCAT: Bashful Bunny small soft toy 18cmJELLYCAT: Bashful Bunny small soft toy 18cm
  17. JELLYCAT: Wheat Flufflet Little Bunny Soft Toy 18cmJELLYCAT: Wheat Flufflet Little Bunny Soft Toy 18cm
  18. MUSHYKINZ

    Jelleez Squishy Toy Assortment

    1. Price:$6.50
    MUSHYKINZ: Jelleez Squishy Toy AssortmentMUSHYKINZ: Jelleez Squishy Toy Assortment
  19. JELLYCAT: Amuseable Peanut soft bag charm 18cmJELLYCAT: Amuseable Peanut soft bag charm 18cm
  20. SONNY ANGEL: Vegetables Series Figure Blind Box 10cmSONNY ANGEL: Vegetables Series Figure Blind Box 10cm
  21. JELLYCAT: Bashful Bunny medium soft toy 31cmJELLYCAT: Bashful Bunny medium soft toy 31cm
  22. JELLYCAT: Blushkin Blossom Luxe Bunny Original Soft Toy 31cmJELLYCAT: Blushkin Blossom Luxe Bunny Original Soft Toy 31cm
  23. JELLYCAT: Hopscone Luxe Bunny Original Soft Toy 31cmJELLYCAT: Hopscone Luxe Bunny Original Soft Toy 31cm
  24. JELLYCAT: Amuseables Pickle Soft Bag CharmJELLYCAT: Amuseables Pickle Soft Bag Charm
  25. JELLYCAT: Bartholomew Bear Daffodil Outfit Soft Toy 26cmJELLYCAT: Bartholomew Bear Daffodil Outfit Soft Toy 26cm
  26. JELLYCAT: Amuseables Ort & Tum Acorns  Soft Toy 18cmJELLYCAT: Amuseables Ort & Tum Acorns  Soft Toy 18cm
  27. JELLYCAT: Amuseables Codhi Californian Roll Soft Toy 9cmJELLYCAT: Amuseables Codhi Californian Roll Soft Toy 9cm
  28. JELLYCAT: Bashful Bunny small soft toy 18cmJELLYCAT: Bashful Bunny small soft toy 18cm
  29. JELLYCAT: Amuseables Mozzarella Soft Toy 14cmJELLYCAT: Amuseables Mozzarella Soft Toy 14cm
  30. JELLYCAT: Cream Bunny With Plant Soft Toy 31cmJELLYCAT: Cream Bunny With Plant Soft Toy 31cm
  31. JELLYCAT: Bartholomew Bear large soft toy 47cmJELLYCAT: Bartholomew Bear large soft toy 47cm
  32. JELLYCAT: Amuseables Egglantine Egg On Toast Soft Toy 12cmJELLYCAT: Amuseables Egglantine Egg On Toast Soft Toy 12cm
  33. SYLVANIAN FAMILIES

    Baby Woodland Fairy Toy Figure Blind Box

    1. Price:$6.50
    SYLVANIAN FAMILIES: Baby Woodland Fairy Toy Figure Blind BoxSYLVANIAN FAMILIES: Baby Woodland Fairy Toy Figure Blind Box
  34. CLICKEEZ: Clickeez Care Bear Single Pack Toy AssortmentCLICKEEZ: Clickeez Care Bear Single Pack Toy Assortment
  35. KPOP DEMON HUNTERS

    Mera Curved Moon Sword Toy

    1. Price:$21.00
    KPOP DEMON HUNTERS: Mera Curved Moon Sword ToyKPOP DEMON HUNTERS: Mera Curved Moon Sword Toy
  36. JELLYCAT: Growlston Gargoyle Soft Toy 16cmJELLYCAT: Growlston Gargoyle Soft Toy 16cm
  37. JELLYCAT

    Amuseable Bean soft toy 12cm

    1. Price:$22.00
    JELLYCAT: Amuseable Bean soft toy 12cmJELLYCAT: Amuseable Bean soft toy 12cm
  38. JELLYCAT: Cream Bunny With Star Soft Toy 31cmJELLYCAT: Cream Bunny With Star Soft Toy 31cm
  39. JELLYCAT: Blossom Beige Bunny 'Petal' Original Soft Toy 31cmJELLYCAT: Blossom Beige Bunny 'Petal' Original Soft Toy 31cm
  40. JELLYCAT: Amuseable Rose Bouquet soft toy 30cmJELLYCAT: Amuseable Rose Bouquet soft toy 30cm
  41. JELLYCAT: Amuseable Pain au Chocolat soft toy 15cmJELLYCAT: Amuseable Pain au Chocolat soft toy 15cm
  42. JELLYCAT

    Amuseables Salty Steve Soft Toy

    1. Price:$28.00
    Exclusive to Selfridges
    JELLYCAT: Amuseables Salty Steve Soft ToyJELLYCAT: Amuseables Salty Steve Soft Toy
  43. JELLYCAT: Bartholomew Bear Tiny soft toy 16cmJELLYCAT: Bartholomew Bear Tiny soft toy 16cm
  44. JELLYCAT: Thistlepop Blossom Bunny Soft Bag Charm 18cmJELLYCAT: Thistlepop Blossom Bunny Soft Bag Charm 18cm
  45. MUSHYKINZ: Taba Squishy Fidget Toy AssortmentMUSHYKINZ: Taba Squishy Fidget Toy Assortment
  46. KPOP DEMON HUNTERS

    Zoey Spirit Blades Playset

    1. Price:$10.00
    KPOP DEMON HUNTERS: Zoey Spirit Blades PlaysetKPOP DEMON HUNTERS: Zoey Spirit Blades Playset
  47. JELLYCAT: Amusable Coffee Cup soft toy 14cmJELLYCAT: Amusable Coffee Cup soft toy 14cm
  48. JELLYCAT: Amuseable Sun gigantic soft toy 110cmJELLYCAT: Amuseable Sun gigantic soft toy 110cm
  49. JELLYCAT: Thistlepop Blossom Luxe Bunny Original Soft Toy 31cmJELLYCAT: Thistlepop Blossom Luxe Bunny Original Soft Toy 31cm
  50. CRAZY AARONS

    Strange Attractor Thinking Putty 60g

    1. Price:$12.50
    CRAZY AARONS: Strange Attractor Thinking Putty 60gCRAZY AARONS: Strange Attractor Thinking Putty 60g
  51. JELLYCAT: Amuseables Soyella Edamame Bean Soft Toy 13cmJELLYCAT: Amuseables Soyella Edamame Bean Soft Toy 13cm
  52. JELLYCAT: Bartholomew Bear in Seafarer Outfit Soft ToyJELLYCAT: Bartholomew Bear in Seafarer Outfit Soft Toy
  53. JELLYCAT

    Amuseables Pebble Soft Toy

    1. Price:$24.50
    JELLYCAT: Amuseables Pebble Soft ToyJELLYCAT: Amuseables Pebble Soft Toy
  54. JELLYCAT: Amuseables Peanut Star Student Outfit Soft Toy 15cmJELLYCAT: Amuseables Peanut Star Student Outfit Soft Toy 15cm
  55. JELLYCAT

    Leola Bear Large Soft Toy 36cm

    1. Price:$48.50
    JELLYCAT: Leola Bear Large Soft Toy 36cmJELLYCAT: Leola Bear Large Soft Toy 36cm
  56. MARVINS MAGIC: ZipString Aracna Handheld String LauncherMARVINS MAGIC: ZipString Aracna Handheld String Launcher
  57. JELLYCAT: Amuseables Perta Snow Boot Soft Toy 21cmJELLYCAT: Amuseables Perta Snow Boot Soft Toy 21cm
  58. JELLYCAT: Bashful Rufferty Little Puppy Soft Toy 18cmJELLYCAT: Bashful Rufferty Little Puppy Soft Toy 18cm
  59. MOFUSAND: Kiramekko Vinyl Soft Toy Clip Blind BoxMOFUSAND: Kiramekko Vinyl Soft Toy Clip Blind Box
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60/3,248 results