Diesel Men

Ever wonder how to look cool without putting in the effort? With Diesel menswear, that's how. Our collection includes pieces that take you back to the 90s while also catapulting you to the future. Get a taste of hat collaborations, denim, hoodies and T-shirts.

Created out of a desire to be the world's most innovative denim, this Italian brand began in 1978 during a worldwide oil crisis. Founder Renzo Rosso chose the name Diesel to emphasise the fact he was unafraid and unwavering in his quest to be alternative (diesel was then considered an alternative fuel).

In keeping with this theme of innovation are the label's knitted trainers. These contemporary-style shoes are made from a lightweight, breathable knit and lined in leather. Thick rubber soles are a reminder of the brand's rebellious reputation and come engraved with its logo.

Looking for new jeans? Since its conception, Diesel has produced more than 2,000 different washes of denim. Choose from the palest of blues to the darkest of rinses and opt for a skinny or relaxed fit. Branded tabs sit on the coin, and back pockets and fastenings come as a button fly or zip. Complete your attire with a belt or bag from our range of Diesel men's accessories.

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