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On

Welcome to On at Selfridges—where performance meets precision, and movement becomes a lifestyle. Designed in the Swiss Alps and celebrated around the globe, On delivers next-generation sportswear, footwear, and accessories engineered for people on the move. At the heart of every On product is a commitment to innovation. The brand’s signature CloudTec technology transforms running and walking into smooth, cushioned experiences, reducing impact while maximising energy return. Whether you're training for a marathon, heading to the gym, or exploring the city, On's footwear adapts to your every step with unrivalled comfort and responsiveness. But On doesn’t stop at shoes. The brand’s sportswear collections for men, women and kids blend sleek design with technical functionality—featuring breathable fabrics, temperature-regulating materials and performance fits that elevate every workout or active day. From lightweight jackets and performance tees to durable leggings and ergonomic shorts, On redefines what it means to dress for motion. At Selfridges, we’re proud to showcase the best of On across all categories—from trail-blazing trainers to versatile activewear staples. This is gear made not just to move with you, but to inspire every move you make. Experience Swiss-engineered design, performance innovation and conscious craftsmanship with ON—available now at Selfridges.

251 results

251 results

Shoes
153
Mens
122
Womens
83
Kids
44
Bags
1

  1. ON

    Focus Tapered-Leg Stretch-Woven Track Pants

    1. Price:£110.00
    ON: Focus Tapered-Leg Stretch-Woven Track PantsON: Focus Tapered-Leg Stretch-Woven Track Pants

  2. ON

    Weather Insulated Reflective-Logo Shell Jacket

    1. Price:£230.00
    ON: Weather Insulated Reflective-Logo Shell JacketON: Weather Insulated Reflective-Logo Shell Jacket

  3. ON

    Logo Ribbed Pack of Three Stretch-Cotton Blend Socks

    1. Price:£22.00
    ON: Logo Ribbed Pack of Three Stretch-Cotton Blend SocksON: Logo Ribbed Pack of Three Stretch-Cotton Blend Socks

  4. ON

    Cloudtilt Cushioned-Sole Mesh Low-Top Trainers

    1. Price:£150.00
    ON: Cloudtilt Cushioned-Sole Mesh Low-Top TrainersON: Cloudtilt Cushioned-Sole Mesh Low-Top Trainers

  5. ON

    Cloud 6 Mesh Low-Top Trainers

    1. Price:£140.00
    ON: Cloud 6 Mesh Low-Top TrainersON: Cloud 6 Mesh Low-Top Trainers

  6. ON

    Kids’ Cloudswift Mesh Low-Top Trainers

    1. Price:£100.00
    ON: Kids’ Cloudswift Mesh Low-Top TrainersON: Kids’ Cloudswift Mesh Low-Top Trainers

  7. ON

    Kids' Cloudswift Mesh and Shell Mid-Top Trainers

    1. Price:£100.00
    ON: Kids' Cloudswift Mesh and Shell Mid-Top TrainersON: Kids' Cloudswift Mesh and Shell Mid-Top Trainers

  8. ON

    Performance Soft-Shell Shorts

    1. Price:£75.00
    ON: Performance Soft-Shell ShortsON: Performance Soft-Shell Shorts

  9. ON

    Cloud 6 Mesh Low-Top Trainers

    1. Price:£140.00
    ON: Cloud 6 Mesh Low-Top TrainersON: Cloud 6 Mesh Low-Top Trainers

  10. ON

    Train Brand-Print Stretch-Woven Shorts

    1. Price:£85.00
    ON: Train Brand-Print Stretch-Woven ShortsON: Train Brand-Print Stretch-Woven Shorts

  11. ON

    Performance Soft-Shell Shorts

    1. Price:£75.00
    ON: Performance Soft-Shell ShortsON: Performance Soft-Shell Shorts

  12. ON

    Cloudtilt Moon Mesh Trainers

    1. Price:£170.00
    ON: Cloudtilt Moon Mesh TrainersON: Cloudtilt Moon Mesh Trainers

  13. ON

    "Performance 5"" Stretch-Woven Shorts"

    1. Price:£75.00
    ON: "Performance 5"" Stretch-Woven Shorts"ON: "Performance 5"" Stretch-Woven Shorts"

  14. ON

    Cloud Play mesh low-top trainers 4-9 years

    1. Price:£80.00
    2 Colours
    ON: Cloud Play mesh low-top trainers 4-9 yearsON: Cloud Play mesh low-top trainers 4-9 years

  15. ON

    Cloudtilt Mesh Trainers

    1. Price:£150.00
    ON: Cloudtilt Mesh TrainersON: Cloudtilt Mesh Trainers

  16. ON

    Focus T Short-Sleeve Cotton-Jersey T-Shirt

    1. Price:£55.00
    ON: Focus T Short-Sleeve Cotton-Jersey T-ShirtON: Focus T Short-Sleeve Cotton-Jersey T-Shirt

  17. ON

    Cloud 6 Mesh Low-Top Trainers

    1. Price:£140.00
    ON: Cloud 6 Mesh Low-Top TrainersON: Cloud 6 Mesh Low-Top Trainers

  18. ON

    Performance Crew-Neck Stretch-Woven Top

    1. Price:£75.00
    ON: Performance Crew-Neck Stretch-Woven TopON: Performance Crew-Neck Stretch-Woven Top

  19. ON

    The Roger Advantage Faux-Leather Trainers

    1. Price:£140.00
    ON: The Roger Advantage Faux-Leather TrainersON: The Roger Advantage Faux-Leather Trainers

  20. ON

    Kids' Cloudhero Waterproof Woven Trainers

    1. Price:£100.00
    ON: Kids' Cloudhero Waterproof Woven TrainersON: Kids' Cloudhero Waterproof Woven Trainers

  21. ON

    Kids' Cloud Swift Woven Trainers

    1. Price:£90.00
    ON: Kids' Cloud Swift Woven TrainersON: Kids' Cloud Swift Woven Trainers

  22. ON

    Cloud Sky mesh low-top trainers 9-12 years

    1. Price:£90.00
    ON: Cloud Sky mesh low-top trainers 9-12 yearsON: Cloud Sky mesh low-top trainers 9-12 years

  23. ON

    Cloudsoma Mesh Trainers

    1. Price:£150.00
    ON: Cloudsoma Mesh TrainersON: Cloudsoma Mesh Trainers

  24. ON

    Cloud 6 Mesh Low-Top Trainers

    1. Price:£140.00
    Bestseller
    ON: Cloud 6 Mesh Low-Top TrainersON: Cloud 6 Mesh Low-Top Trainers

  25. ON

    Performance Volt Stretch-Jersey T-shirt

    1. Price:£85.00
    ON: Performance Volt Stretch-Jersey T-shirtON: Performance Volt Stretch-Jersey T-shirt

  26. ON

    Kids' Cloud Play 2 Woven Trainers

    1. Price:£80.00
    ON: Kids' Cloud Play 2 Woven TrainersON: Kids' Cloud Play 2 Woven Trainers

  27. ON

    Cloud X 5 Woven Trainers

    1. Price:£150.00
    ON: Cloud X 5 Woven TrainersON: Cloud X 5 Woven Trainers

  28. ON

    Cloud 6 Mesh Low-Top Trainers

    1. Price:£140.00
    ON: Cloud 6 Mesh Low-Top TrainersON: Cloud 6 Mesh Low-Top Trainers

  29. ON

    Kids' Cloud Play Woven Trainers

    1. Price:£80.00
    ON: Kids' Cloud Play Woven TrainersON: Kids' Cloud Play Woven Trainers

  30. ON

    Kids’ Cloudnova Woven Trainers

    1. Price:£100.00
    ON: Kids’ Cloudnova Woven TrainersON: Kids’ Cloudnova Woven Trainers

  31. ON

    Brand-Embroidery Woven Baseball Cap

    1. Price:£40.00
    ON: Brand-Embroidery Woven Baseball CapON: Brand-Embroidery Woven Baseball Cap

  32. ON

    Cloudmonster 3 Woven Trainers

    1. Price:£180.00
    ON: Cloudmonster 3 Woven TrainersON: Cloudmonster 3 Woven Trainers

  33. ON

    Cloud 6 Mesh Low-Top Trainers

    1. Price:£140.00
    ON: Cloud 6 Mesh Low-Top TrainersON: Cloud 6 Mesh Low-Top Trainers

  34. ON

    Cloudtilt Mesh Trainers

    1. Price:£150.00
    ON: Cloudtilt Mesh TrainersON: Cloudtilt Mesh Trainers

  35. ON

    Cloudtilt Arc Woven Trainers

    1. Price:£160.00
    ON: Cloudtilt Arc Woven TrainersON: Cloudtilt Arc Woven Trainers

  36. ON

    Kids' Cloud Swift Woven Trainers

    1. Price:£90.00
    ON: Kids' Cloud Swift Woven TrainersON: Kids' Cloud Swift Woven Trainers

  37. ON

    Cloudtilt Remix Woven Trainers

    1. Price:£150.00
    ON: Cloudtilt Remix Woven TrainersON: Cloudtilt Remix Woven Trainers

  38. ON

    Cloudtilt Moon Mesh Trainers

    1. Price:£170.00
    ON: Cloudtilt Moon Mesh TrainersON: Cloudtilt Moon Mesh Trainers

  39. ON

    Focus Tech Straight-Leg Cotton-Jersey Jogging Bottoms

    1. Price:£105.00
    ON: Focus Tech Straight-Leg Cotton-Jersey Jogging BottomsON: Focus Tech Straight-Leg Cotton-Jersey Jogging Bottoms

  40. ON

    Kids' Cloud Dash Woven Trainers

    1. Price:£55.00
    ON: Kids' Cloud Dash Woven TrainersON: Kids' Cloud Dash Woven Trainers

  41. ON

    Cloudtilt Moon Woven Trainers

    1. Price:£170.00
    Just launched
    ON: Cloudtilt Moon Woven TrainersON: Cloudtilt Moon Woven Trainers

  42. ON

    Kids' Cloud Leap Woven Trainers

    1. Price:£70.00
    ON: Kids' Cloud Leap Woven TrainersON: Kids' Cloud Leap Woven Trainers

  43. ON

    Cloudaway Mixed-Material Trainers

    1. Price:£140.00
    ON: Cloudaway Mixed-Material TrainersON: Cloudaway Mixed-Material Trainers

  44. ON

    Club Collective Stretch-Cotton Sweatshirt

    1. Price:£110.00
    ON: Club Collective Stretch-Cotton SweatshirtON: Club Collective Stretch-Cotton Sweatshirt

  45. ON

    Cloudtilt Remix Mesh Trainers

    1. Price:£150.00
    2 Colours
    ON: Cloudtilt Remix Mesh TrainersON: Cloudtilt Remix Mesh Trainers

  46. ON

    Performance Stretch-Jersey T-shirt

    1. Price:£85.00
    ON: Performance Stretch-Jersey T-shirtON: Performance Stretch-Jersey T-shirt

  47. ON

    Focus Tech Cotton-Blend Hoodie

    1. Price:£130.00
    ON: Focus Tech Cotton-Blend HoodieON: Focus Tech Cotton-Blend Hoodie

  48. ON

    Cloudtilt Moon Woven Trainers

    1. Price:£170.00
    ON: Cloudtilt Moon Woven TrainersON: Cloudtilt Moon Woven Trainers

  49. ON

    Kids' Cloud Play 2 Mesh Trainers

    1. Price:£80.00
    ON: Kids' Cloud Play 2 Mesh TrainersON: Kids' Cloud Play 2 Mesh Trainers

  50. ON

    Focus T Short-Sleeve Cotton-Jersey T-Shirt

    1. Price:£55.00
    ON: Focus T Short-Sleeve Cotton-Jersey T-ShirtON: Focus T Short-Sleeve Cotton-Jersey T-Shirt

  51. ON

    Focus T Short-Sleeve Cotton-Jersey T-Shirt

    1. Price:£55.00
    ON: Focus T Short-Sleeve Cotton-Jersey T-ShirtON: Focus T Short-Sleeve Cotton-Jersey T-Shirt

  52. ON

    Cloudmonster Woven Trainers

    1. Price:£160.00
    ON: Cloudmonster Woven TrainersON: Cloudmonster Woven Trainers

  53. ON

    Court High-Neck Woven Jacket

    1. Price:£160.00
    ON: Court High-Neck Woven JacketON: Court High-Neck Woven Jacket

  54. ON

    Cloudtilt Mesh Trainers

    1. Price:£150.00
    ON: Cloudtilt Mesh TrainersON: Cloudtilt Mesh Trainers

  55. ON

    Club Collective Embroidered-Logo Cotton-Blend Jogging Bottoms

    1. Price:£100.00
    ON: Club Collective Embroidered-Logo Cotton-Blend Jogging BottomsON: Club Collective Embroidered-Logo Cotton-Blend Jogging Bottoms

  56. ON

    Weather Shell Jacket

    1. Price:£230.00
    ON: Weather Shell JacketON: Weather Shell Jacket

  57. ON

    On × PAF Zero Woven Jacket

    1. Price:£280.00
    ON: On × PAF Zero Woven JacketON: On × PAF Zero Woven Jacket

  58. ON

    Cloudtilt Moon Woven Trainers

    1. Price:£170.00
    ON: Cloudtilt Moon Woven TrainersON: Cloudtilt Moon Woven Trainers

  59. ON

    Weather Hybrid Quilted Shell Jacket

    1. Price:£220.00
    ON: Weather Hybrid Quilted Shell JacketON: Weather Hybrid Quilted Shell Jacket

  60. ON

    Cloud 6 Waterproof Woven Trainers

    1. Price:£160.00
    ON: Cloud 6 Waterproof Woven TrainersON: Cloud 6 Waterproof Woven Trainers
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