Aubade Womens

Did you know that Aubade is French for a morning poem or love song? Founded in 1958, this Parisian brand takes its name from the courtly love ballads of medieval troubadours and infuses old-world romance into its modern underwear designs. Aubade’s provocative and irreverent adverts scandalised and delighted the French in equal measure, speaking to each new generation of increasingly liberated women through the 20th century to the present day.

You’ll find a variety of styles in our Aubade collection, from everyday bras with half cups to harnesses and stretch-lace basques ideal for special occasions. Up to two years of development goes into perfecting each item to ensure they're made to support you for years to come. Designs are intricate and romantic, from scrolled lace with satin straps to sheer mesh adorned with velvet details.

Whether you’re looking forward to date night, planning an upcoming anniversary or simply a fan of feeling luxury lingerie under your outfits, Aubade is committed to introducing you to your most empowered self. Why not enjoy that matching-set feeling with a halter neck bra and coordinating Aubade knickers beneath a long dress? Alternatively, slip into a strappy mesh body with delicate floral detailing.