Carhartt Wip

You could argue that Carhartt WIP is a streetwear brand by accident. After all, it started out making sturdy, no-nonsense workwear for railway labourers in Detroit. This, however, would be missing the point. Carhartt WIP is lovedby its fans precisely because of its proudly utilitarian aesthetic. You'll see why when you browse our selection. Sweatshirts, hoodies, jackets, accessories – they all look like they're ready to traverse a windswept glacier, with their hardwearing fabrics, multiple pockets and no-nonsense clean lines.

Carhartt launched way back in 1889. However, its journey from factory to fashion show began in the early 1990s, when the brand became increasingly popular among graffiti artists. They saw what we see now: a clothing label that finds strength in durability and simplicity.

In other words, Carhartt WIP has been ready for the street since day one. Slip on a cotton Carhartt WIP hoodie and it will keep you warm and comfy, thanks to the breathable fabric, kangaroo pocket and adjustable drawstring hood. Don a Carhartt T-shirt and you'll feel the quality in every stitch. Amazingly, you'll be wearing the right look for any moment, whether you're lounging at home or visiting a bar with your friends. Accident or not, Carhartt WIP knows exactly what it's doing.

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project earth icon CARHARTT WIP: Car Michigan Coat
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