MOON LANDING: MARINE SERRE’S FIRST-EVER POP UP
We’ve transformed The Corner Shop in Selfridges London into an atelier, with customisation workshops, exclusive pieces and regenerated couture. From 17 April to 13 May 2023.
This article is from our archive – some details may no longer be correct and featured products may be out of stock.
Our latest Corner Shop resident, Marine Serre, has been worn by Beyoncé and Michelle Obama, modelled by Lourdes Leon and praised by the late Karl Lagerfeld. A pioneer of regenerated fashion – named as a leader for environmental change at the British Fashion Awards – the designer has set the standard for building a sustainably minded global brand that everyone wants to wear. Around 50% of her collections are composed of upcycled products. The other half are made from innovative fabrics such as biodegradable yarns and recycled fibres. And, of course, there are her signature moon prints.
Now, for the brand’s first-ever retail pop-up, we’ve created a Marine Serre regeneration atelier at The Corner Shop in Selfridges London. Decorated with vintage furniture upholstered with crescent moons, the space will play host to a series of customisation workshops, an array of exclusive Marine Serre pieces from her State of Soul SS23 collection and two couture styles, which you can have made to measure. Read on to find out more.
SHOP THE COLLECTION
Fluid graphic-print stretch-jersey midi dress
Eclips mini cotton-blend and leather shoulder bag
Patchwork cotton-jersey T-shirt
Crescent moon leather choker
Moon-embroidered cotton-jersey T-shirt
Moon recycled pewter and silk earring
IN DESIGNING THE CORNER SHOP INSTALLATION, I WANTED VISITORS TO HAVE THE OPPORTUNITY TO EXPLORE HOW WE PLACE THE MARINE SERRE HOUSE HOLISTICALLY WITHIN THE ENVIRONMENT. WE ARE EXCITED TO COLLABORATE ON NEW POSSIBILITIES FOR THE FUTURE. TO LOVE IS TO REPAIR.
– Marine Serre – Founder and Creative Director
MAKE IT WITH MARINE SERRE
What’s stylish, innovative and completely unique to you? You’ll find your answer in The Corner Shop, where we’re inviting you to take part in three unmissable activities with the Marine Serre team.
- Please note: this event has now ended.
ONE-OFF REGENERATED T-SHIRTS
Watch a one-off Marine Serre upcycled tee being made. The brand’s seamstresses will be in residence at The Corner Shop, transforming vintage and deadstock pieces into custom-made recycled tees. You can bring your own T-shirt along to be upcycled or choose one made from a selection of vintage tees sourced from France and the UK.
- Please note: this event has now ended.
TRAINER PRINTING
To celebrate the launch of the first Marine Serre trainers, exclusively at Selfridges, the brand will be offering them a unique first outing. Each person who purchases a pair will be invited to use the soles to print their own custom Marine Serre T-shirt. No booking required.
- Please note: this event has now ended.
ONE-OFF REGENERATED T-SHIRTS
Learn how to screen print with Marine Serre’s in-house expert. You can either bring your own garments to Selfridges to be printed with the brand’s signature moons or shop a Marine Serre item to be printed. Watch the process, learn something new and take home your very own personalised piece.
REGENERATED COUTURE
For something truly unique, Marine Serre will be offering two made-to-measure couture pieces from past collections, to be handmade in the Paris atelier. You can choose between the upcycled denim dress worn by singer Jorja Smith in the brand’s SS23 ‘State of Soul’ show, and a gown from Marine’s SS19 ‘Hardcore Couture’ collection. Prototype pieces will also be on display in The Corner Shop.
Please speak to a team member or contact the Selfridges Concierge for more information.
SHOP THE COLLECTION
Printed flared-hem cotton midi dress
Jacquard patterned towelling weave bowling shirt
Eclips recycled cotton and leather shoulder bag
Moon graphic-print cotton-blend top
Logo embroidered organic-cotton mini dress
Jacquard pattern towelling weave trousers
Visit Marine Serre at The Corner Shop between 17 April and 30 May 2023 at Selfridges London.
ABOUT THE CORNER SHOP
The Corner Shop is our permanent pop-up space, housed in the Selfridges London flagship. As a place for creativity and collaboration, The Corner Shop hosts a rotating line-up of imaginative retail concepts and innovations.
