A tongue-in-cheek endeavour at this season’s logomania (plot twist: you’ll have to stare into a mirror to read it),
HUGO’s cotton-jersey
sweatshirt looks like a refined translation of something straight from the sports track. Cut to a regular fit and finished with ribbed trims, the focal feature is the contrasting, reversed moniker emblazoned across the chest. Partner it with denim jeans and low-top trainers.
<li>HUGO cotton-jersey sweatshirt
<li>Pulls on
<li>Crewneck, ribbed neckline, long sleeves, camouflage logo-print at front, straight hem
<li>100% cotton
<li>Machine wash
<li>Model is 6ft and wears a size medium