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New In Beauty

Explore new luxury beauty products as they land, and discover the season’s defining launches across skincare, fragrance, makeup and haircare. Our Beauty New In collection offers considered access to what’s next — refined, directional and curated with authority. This is where advanced skincare breakthroughs, newly unveiled fragrance compositions, runway-inspired makeup collections and performance-led haircare first arrive — curated with a discerning eye for formulation, craftsmanship and design.

From clinically driven serums powered by next-generation actives to limited-release eau de parfums and high-impact colour cosmetics debuting straight from the catwalk, each addition reflects the evolving language of modern luxury beauty. The selection spans women’s and men’s products, uniting heritage fashion maisons with contemporary innovators shaping the future of skincare, scent and self-expression.

575 results

575 results

  1. EREDI ZUCCA

    Santo Eau de Parfum 100ml

    1. Price:$305.00
    Exclusive to Selfridges
    EREDI ZUCCA: Santo Eau de Parfum 100mlEREDI ZUCCA: Santo Eau de Parfum 100ml
  2. LA MER

    The Concentrate 50ml

    1. Price:$675.00
    LA MER: The Concentrate 50mlLA MER: The Concentrate 50ml
  3. PENHALIGONS

    Halfeti Small Gift Set

    1. Price:$164.00
    PENHALIGONS: Halfeti Small Gift SetPENHALIGONS: Halfeti Small Gift Set
  4. BATLAH: Snow & Spice Extrait De Parfum 50mlBATLAH: Snow & Spice Extrait De Parfum 50ml
  5. BATLAH: Heritage Extrait De Parfum 50mlBATLAH: Heritage Extrait De Parfum 50ml
  6. NUMBUZIN: No.9 NAD+ Collagen Under Eye 5 PatchesNUMBUZIN: No.9 NAD+ Collagen Under Eye 5 Patches
  7. TATCHA

    Moisturising Trio Dewy Glow Set Worth £119

    1. Price:$116.00
    Exclusive to Selfridges
    TATCHA: Moisturising Trio Dewy Glow Set Worth £119TATCHA: Moisturising Trio Dewy Glow Set Worth £119
  8. GHD: Speed Ionic Hair Dryer Festive Gift Set Worth £339GHD: Speed Ionic Hair Dryer Festive Gift Set Worth £339
  9. BVLGARI: Le Gemme Tygar Extrait de Parfum 125mlBVLGARI: Le Gemme Tygar Extrait de Parfum 125ml
  10. SISLEY: Sisleÿa Marie-Victoire de Bascher Gift Set Worth £621.50SISLEY: Sisleÿa Marie-Victoire de Bascher Gift Set Worth £621.50
  11. BATLAH: Arabian Knight Extrait De Parfum 50mlBATLAH: Arabian Knight Extrait De Parfum 50ml
  12. GUERLAIN

    Orchidée Impériale The Longevity Concentrate 30ml

    1. Price:$560.00
    Gift with purchase
    GUERLAIN: Orchidée Impériale The Longevity Concentrate 30mlGUERLAIN: Orchidée Impériale The Longevity Concentrate 30ml
  13. MEMO PARIS

    Darling Point Eau de Parfum 75ml

    1. Price:$285.00
    MEMO PARIS: Darling Point Eau de Parfum 75mlMEMO PARIS: Darling Point Eau de Parfum 75ml
  14. HERMES: Ginseng Biloba Eau de Parfum Refill 200mlHERMES: Ginseng Biloba Eau de Parfum Refill 200ml
  15. SOL DE JANEIRO

    Lifted BumBums & Spritis Gift Set Worth £80

    1. Price:$60.00
    Gift set saving
    SOL DE JANEIRO: Lifted BumBums & Spritis Gift Set Worth £80SOL DE JANEIRO: Lifted BumBums & Spritis Gift Set Worth £80
  16. BVLGARI: Le Gemme Falkar Eau de Parfum 125mlBVLGARI: Le Gemme Falkar Eau de Parfum 125ml
  17. NUMBUZIN: No.9 NAD+ Retinol Volumetox Eye Cream 10mlNUMBUZIN: No.9 NAD+ Retinol Volumetox Eye Cream 10ml
  18. GUERLAIN

    Orchidée Impériale The Longevity Concentrate Refill 30ml

    1. Price:$475.00
    Gift with purchase
    GUERLAIN: Orchidée Impériale The Longevity Concentrate Refill 30mlGUERLAIN: Orchidée Impériale The Longevity Concentrate Refill 30ml
  19. BVLGARI

    Orom Eau de Parfum 125ml

    1. Price:$430.00
    BVLGARI: Orom Eau de Parfum 125mlBVLGARI: Orom Eau de Parfum 125ml
  20. BVLGARI

    Onekh Eau de Parfum 125ml

    1. Price:$430.00
    BVLGARI: Onekh Eau de Parfum 125mlBVLGARI: Onekh Eau de Parfum 125ml
  21. BVLGARI

    Gyan Eau de Parfum 125ml

    1. Price:$430.00
    BVLGARI: Gyan Eau de Parfum 125mlBVLGARI: Gyan Eau de Parfum 125ml
  22. BVLGARI: Le Gemme Amunae Eau de Parfum 125mlBVLGARI: Le Gemme Amunae Eau de Parfum 125ml
  23. BVLGARI: Le Gemme Sahare Eau de Parfum 125mlBVLGARI: Le Gemme Sahare Eau de Parfum 125ml
  24. SOL DE JANEIRO: Cheirosa 59 Milky Leave-In Conditioner 210mlSOL DE JANEIRO: Cheirosa 59 Milky Leave-In Conditioner 210ml
  25. BATLAH: Taif Rose Extrait De Parfum 50mlBATLAH: Taif Rose Extrait De Parfum 50ml
  26. BVLGARI

    Kobraa Eau de Parfum 125ml

    1. Price:$430.00
    BVLGARI: Kobraa Eau de Parfum 125mlBVLGARI: Kobraa Eau de Parfum 125ml
  27. BVLGARI: Le Gemme Azaran Eau de Parfum 125mlBVLGARI: Le Gemme Azaran Eau de Parfum 125ml
  28. ORIBE

    Supershine Hydration & Shine Set Worth £104

    1. Price:$95.00
    Gift set saving
    ORIBE: Supershine Hydration & Shine Set Worth £104ORIBE: Supershine Hydration & Shine Set Worth £104
  29. PENHALIGONS

    Elisabethan Rose Eau de Parfum 100ml

    1. Price:$220.00
    PENHALIGONS: Elisabethan Rose Eau de Parfum 100mlPENHALIGONS: Elisabethan Rose Eau de Parfum 100ml
  30. LA MER

    Day & Night Skincare Routine Gift Set Worth £355

    1. Price:$360.00
    Gift set saving
    LA MER: Day & Night Skincare Routine Gift Set Worth £355LA MER: Day & Night Skincare Routine Gift Set Worth £355
  31. ELEMIS

    The Power Of Pro-Collagen Set Worth £451

    1. Price:$310.00
    Gift set saving
    ELEMIS: The Power Of Pro-Collagen Set Worth £451ELEMIS: The Power Of Pro-Collagen Set Worth £451
  32. LAURA MERCIER

    Caviar Stick Eye Shadow Shimmer 1.64g

    1. Price:$35.50
    4 Colours
    LAURA MERCIER: Caviar Stick Eye Shadow Shimmer 1.64gLAURA MERCIER: Caviar Stick Eye Shadow Shimmer 1.64g
  33. BENEFIT: The Great Brow Hall, Eyebrow Pen & 24Hr Brow Setter Duo Gift Set Worth £53.35BENEFIT: The Great Brow Hall, Eyebrow Pen & 24Hr Brow Setter Duo Gift Set Worth £53.35
  34. CLARINS: Double Serum & Extra-Firming Collection Worth over £145CLARINS: Double Serum & Extra-Firming Collection Worth over £145
  35. LOEWE: Aura White Magnolia Eau de Parfum 50mlLOEWE: Aura White Magnolia Eau de Parfum 50ml
  36. SISLEY: Corrective Serum Blemish Prone Skin 30mlSISLEY: Corrective Serum Blemish Prone Skin 30ml
  37. LA MER: Rejuvenating Anti-Ageing Skincare Gift Set Worth £420LA MER: Rejuvenating Anti-Ageing Skincare Gift Set Worth £420
  38. MAC

    Glow Play Tendertalk Lip Balm 3.14g

    1. Price:$27.00
    2 Colours
    MAC: Glow Play Tendertalk Lip Balm 3.14gMAC: Glow Play Tendertalk Lip Balm 3.14g
  39. BATLAH

    Discovery Set

    1. Price:$182.00
    BATLAH: Discovery SetBATLAH: Discovery Set
  40. BATLAH: Cashmere Extrait De Parfum 50mlBATLAH: Cashmere Extrait De Parfum 50ml
  41. ACQUA DI PARMA

    Cedro Eau de Parfum 180ml

    1. Price:$400.00
    ACQUA DI PARMA: Cedro Eau de Parfum 180mlACQUA DI PARMA: Cedro Eau de Parfum 180ml
  42. DRIES VAN NOTEN: Grunge Plum Refillable Sheer Lipstick 3.5gDRIES VAN NOTEN: Grunge Plum Refillable Sheer Lipstick 3.5g
  43. LA PRAIRIE

    Swiss Pristine Cream 50ml

    1. Price:$275.00
    LA PRAIRIE: Swiss Pristine Cream 50mlLA PRAIRIE: Swiss Pristine Cream 50ml
  44. HERMES: Ginseng Biloba Eau de Parfum 100mlHERMES: Ginseng Biloba Eau de Parfum 100ml
  45. SISLEY: Marie-Victoire de Bascher Black Rose Gift Set Worth £341.87SISLEY: Marie-Victoire de Bascher Black Rose Gift Set Worth £341.87
  46. PENHALIGONS

    Sartorial Eau de Toilette 100ml

    1. Price:$176.00
    PENHALIGONS: Sartorial Eau de Toilette 100mlPENHALIGONS: Sartorial Eau de Toilette 100ml
  47. LA MER: Daily Essentials Gift Set Worth £160LA MER: Daily Essentials Gift Set Worth £160
  48. TATCHA

    Clear Pores, Smooth Skin Set Worth £95

    1. Price:$86.00
    Gift set saving
    TATCHA: Clear Pores, Smooth Skin Set Worth £95TATCHA: Clear Pores, Smooth Skin Set Worth £95
  49. PRADA: Paradoxe Eau de Parfum and Body Lotion SetPRADA: Paradoxe Eau de Parfum and Body Lotion Set
  50. GIORGIO ARMANI

    I Will Eau De Parfum 60ml

    1. Price:$106.00
    GIORGIO ARMANI: I Will Eau De Parfum 60mlGIORGIO ARMANI: I Will Eau De Parfum 60ml
  51. SOL DE JANEIRO

    Smooth & Bright Solidays Gift Set Worth £76

    1. Price:$60.00
    Gift set saving
    SOL DE JANEIRO: Smooth & Bright Solidays Gift Set Worth £76SOL DE JANEIRO: Smooth & Bright Solidays Gift Set Worth £76
  52. FENTY BEAUTY

    The Bounce Besties Gift Set

    1. Price:$39.00
    Gift with purchase
    FENTY BEAUTY: The Bounce Besties Gift SetFENTY BEAUTY: The Bounce Besties Gift Set
  53. MIU MIU BEAUTY

    Miutine Intense Eau de Parfum 30ml

    1. Price:$96.00
    MIU MIU BEAUTY: Miutine Intense Eau de Parfum 30mlMIU MIU BEAUTY: Miutine Intense Eau de Parfum 30ml
  54. MEMO PARIS

    Odeon Hair Perfume 80ml

    1. Price:$67.00
    MEMO PARIS: Odeon Hair Perfume 80mlMEMO PARIS: Odeon Hair Perfume 80ml
  55. CLARINS: Double Serum Light Collection Gift Set Worth Over £88CLARINS: Double Serum Light Collection Gift Set Worth Over £88
  56. BVLGARI: Le Gemme Falkar Eau de Parfum 60mlBVLGARI: Le Gemme Falkar Eau de Parfum 60ml
  57. BIODANCE: Sea Kelp Gel Toner Pads 60 PadsBIODANCE: Sea Kelp Gel Toner Pads 60 Pads
  58. RODIAL

    Bee Venom Edit Worth £340

    1. Price:$315.00
    Gift set saving
    RODIAL: Bee Venom Edit Worth £340RODIAL: Bee Venom Edit Worth £340
  59. BVLGARI: Allegra Fiori D’Amore Eau De Parfum 100mlBVLGARI: Allegra Fiori D’Amore Eau De Parfum 100ml
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