SELFRIDGES PROJECT EARTH

Project Earth, our bold sustainability strategy, sets out our vision to reinvent retail and change the way we shop and how we do business by 2025. Built on three themes – transitioning to more sustainable materials, exploring new business models and challenging mindsets – find out more about our sustainability commitments, shop our planet-conscious edits and read our inspiring interviews below.

SUPERFUTURES

How are brands redefining luxury for the future?

From pineapple-leather handbags to super mushroom supplements, we speak to the pioneers turning plants into high-end products

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PODCAST

What if...?

We meet the people designing innovative products for a planet-friendly future. Tune in to discover diamonds made using carbon captured from the atmosphere, and more…

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SHOP & SELL PRE-LOVED, RENT & REPAIR WITH US

We’re exploring how to reinvent retail to help close the loop on waste

EXPLORE POSITIVE IDEAS

Discover quick-fire solutions for making your everyday more sustainable, interviews with inspiring changemakers and more with the latest editorial stories from Project Earth.

DISCOVER OUR SUSTAINABILITY JOURNEY

The past, present and future of sustainability at Selfridges.

SHOP PROJECT EARTH

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