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New In Beauty

Explore new luxury beauty products as they land, and discover the season’s defining launches across skincare, fragrance, makeup and haircare. Our Beauty New In collection offers considered access to what’s next — refined, directional and curated with authority. This is where advanced skincare breakthroughs, newly unveiled fragrance compositions, runway-inspired makeup collections and performance-led haircare first arrive — curated with a discerning eye for formulation, craftsmanship and design.

From clinically driven serums powered by next-generation actives to limited-release eau de parfums and high-impact colour cosmetics debuting straight from the catwalk, each addition reflects the evolving language of modern luxury beauty. The selection spans women’s and men’s products, uniting heritage fashion maisons with contemporary innovators shaping the future of skincare, scent and self-expression.

393 results

393 results

  1. POCO BEAUTY

    Dreamglow Transforming Hydrogel Mask 29g

    1. Price:$14.50
    Exclusive to Selfridges
    POCO BEAUTY: Dreamglow Transforming Hydrogel Mask 29gPOCO BEAUTY: Dreamglow Transforming Hydrogel Mask 29g
  2. POCO BEAUTY

    Base Perfector 04 Double-Ended Makeup Brush

    1. Price:$34.00
    Exclusive to Selfridges
    POCO BEAUTY: Base Perfector 04 Double-Ended Makeup BrushPOCO BEAUTY: Base Perfector 04 Double-Ended Makeup Brush
  3. MARC ANTOINE BARROIS

    Aldebaran Scented Soap Bar 170g

    1. Price:$55.00
    MARC ANTOINE BARROIS: Aldebaran Scented Soap Bar 170gMARC ANTOINE BARROIS: Aldebaran Scented Soap Bar 170g
  4. MARC ANTOINE BARROIS

    Tilia Scented Soap Bar 170g

    1. Price:$55.00
    MARC ANTOINE BARROIS: Tilia Scented Soap Bar 170gMARC ANTOINE BARROIS: Tilia Scented Soap Bar 170g
  5. MARC ANTOINE BARROIS

    Encelade Scented Soap Bar 170g

    1. Price:$55.00
    MARC ANTOINE BARROIS: Encelade Scented Soap Bar 170gMARC ANTOINE BARROIS: Encelade Scented Soap Bar 170g
  6. POCO BEAUTY

    Soft Sculpt 01 Makeup Brush

    1. Price:$31.50
    Exclusive to Selfridges
    POCO BEAUTY: Soft Sculpt 01 Makeup BrushPOCO BEAUTY: Soft Sculpt 01 Makeup Brush
  7. ESTEE LAUDER

    Glimmer Shower Gel 200ml

    1. Price:$52.00
    ESTEE LAUDER: Glimmer Shower Gel 200mlESTEE LAUDER: Glimmer Shower Gel 200ml
  8. YVES SAINT LAURENT

    Candy Glaze Lip Gloss 3.2ml

    1. Price:$47.50
    YVES SAINT LAURENT: Candy Glaze Lip Gloss 3.2mlYVES SAINT LAURENT: Candy Glaze Lip Gloss 3.2ml
  9. WILD SOURCE

    Cleansing Melt Discovery Size 20ml

    1. Price:$30.50
    WILD SOURCE: Cleansing Melt Discovery Size 20mlWILD SOURCE: Cleansing Melt Discovery Size 20ml
  10. POCO BEAUTY

    Seamless Sculpt 03 Makeup Brush

    1. Price:$28.00
    Exclusive to Selfridges
    POCO BEAUTY: Seamless Sculpt 03 Makeup BrushPOCO BEAUTY: Seamless Sculpt 03 Makeup Brush
  11. POCO BEAUTY

    Suede Sculpt Contour Stick

    1. Price:$28.00
    2 ColoursExclusive to Selfridges
    POCO BEAUTY: Suede Sculpt Contour StickPOCO BEAUTY: Suede Sculpt Contour Stick
  12. MARC ANTOINE BARROIS

    B683 Scented Soap 170g

    1. Price:$55.00
    MARC ANTOINE BARROIS: B683 Scented Soap 170gMARC ANTOINE BARROIS: B683 Scented Soap 170g
  13. POCO BEAUTY

    Express Facial Sheet Masks Box of 3

    1. Price:$25.50
    Exclusive to Selfridges
    POCO BEAUTY: Express Facial Sheet Masks Box of 3POCO BEAUTY: Express Facial Sheet Masks Box of 3
  14. POCO BEAUTY

    Complexion Glow Face Tanning Serum 30ml

    1. Price:$39.00
    Exclusive to Selfridges
    POCO BEAUTY: Complexion Glow Face Tanning Serum 30mlPOCO BEAUTY: Complexion Glow Face Tanning Serum 30ml
  15. RABANNE

    Rose Eau de Parfum 15ml

    1. Price:$36.50
    RABANNE: Rose Eau de Parfum 15mlRABANNE: Rose Eau de Parfum 15ml
  16. POCO BEAUTY

    Soft Blur Lip Contour Stick 0.8g

    1. Price:$27.00
    3 ColoursExclusive to Selfridges
    POCO BEAUTY: Soft Blur Lip Contour Stick 0.8gPOCO BEAUTY: Soft Blur Lip Contour Stick 0.8g
  17. HUDA BEAUTY

    Liquid Matte Mousse 7.5ml

    1. Price:$29.00
    8 Colours
    HUDA BEAUTY: Liquid Matte Mousse 7.5mlHUDA BEAUTY: Liquid Matte Mousse 7.5ml
  18. THE WHITE COMPANY

    Spa Nourish Wellness Mist 120ml

    1. Price:$30.00
    THE WHITE COMPANY: Spa Nourish Wellness Mist 120mlTHE WHITE COMPANY: Spa Nourish Wellness Mist 120ml
  19. JO MALONE LONDON

    Sea Salt & Bergamot Cologne 30ml

    1. Price:$71.00
    JO MALONE LONDON: Sea Salt & Bergamot Cologne 30mlJO MALONE LONDON: Sea Salt & Bergamot Cologne 30ml
  20. JO MALONE LONDON

    Myrrh & Tonka Cologne Intense 30ml

    1. Price:$97.00
    JO MALONE LONDON: Myrrh & Tonka Cologne Intense 30mlJO MALONE LONDON: Myrrh & Tonka Cologne Intense 30ml
  21. THE WHITE COMPANY

    Spa Mini Sleep Mist 50ml

    1. Price:$18.50
    THE WHITE COMPANY: Spa Mini Sleep Mist 50mlTHE WHITE COMPANY: Spa Mini Sleep Mist 50ml
  22. CHLOE

    Atelier des Fleurs Cedrus de Nuit Eau de Parfum 150ml

    1. Price:$280.00
    Exclusive to Selfridges
    CHLOE: Atelier des Fleurs Cedrus de Nuit Eau de Parfum 150mlCHLOE: Atelier des Fleurs Cedrus de Nuit Eau de Parfum 150ml
  23. JO MALONE LONDON

    Sea Salt & Bergamot Cologne 50ml

    1. Price:$107.00
    JO MALONE LONDON: Sea Salt & Bergamot Cologne 50mlJO MALONE LONDON: Sea Salt & Bergamot Cologne 50ml
  24. JO MALONE LONDON

    Scarlet Poppy Cologne Intense 30ml

    1. Price:$97.00
    JO MALONE LONDON: Scarlet Poppy Cologne Intense 30mlJO MALONE LONDON: Scarlet Poppy Cologne Intense 30ml
  25. CREED

    Aventus for Him Eau de Parfum 100ml

    1. Price:$375.00
    Bestseller
    4.1(15)
    CREED: Aventus for Him Eau de Parfum 100mlCREED: Aventus for Him Eau de Parfum 100ml
  26. SUQQU

    Blur Liquid Lip 5g

    1. Price:$43.50
    6 Colours
    SUQQU: Blur Liquid Lip 5gSUQQU: Blur Liquid Lip 5g
  27. MANUCURIST

    Green Jelly Nail Polish 15ml

    1. Price:$17.00
    5 Colours
    MANUCURIST: Green Jelly Nail Polish 15mlMANUCURIST: Green Jelly Nail Polish 15ml
  28. JOSE EBER

    HST Infrared Wet/Dry Flat Iron

    1. Price:$225.00
    JOSE EBER: HST Infrared Wet/Dry Flat IronJOSE EBER: HST Infrared Wet/Dry Flat Iron
  29. WESTMAN ATELIER

    Petite Baby Cheeks & Lit Up Stick Duo 2 x 2.5g Worth £48

    1. Price:$46.00
    Gift set saving
    WESTMAN ATELIER: Petite Baby Cheeks & Lit Up Stick Duo 2 x 2.5g Worth £48WESTMAN ATELIER: Petite Baby Cheeks & Lit Up Stick Duo 2 x 2.5g Worth £48
  30. JO MALONE LONDON

    Oud & Bergamot Cologne Intense 30ml

    1. Price:$97.00
    JO MALONE LONDON: Oud & Bergamot Cologne Intense 30mlJO MALONE LONDON: Oud & Bergamot Cologne Intense 30ml
  31. THE WHITE COMPANY

    Lime Bay Indulgence Gift Set

    1. Price:$89.00
    THE WHITE COMPANY: Lime Bay Indulgence Gift SetTHE WHITE COMPANY: Lime Bay Indulgence Gift Set
  32. THE WHITE COMPANY

    Seychelles Cleanse & Hydrate Gift Set

    1. Price:$54.00
    THE WHITE COMPANY: Seychelles Cleanse & Hydrate Gift SetTHE WHITE COMPANY: Seychelles Cleanse & Hydrate Gift Set
  33. THE WHITE COMPANY

    Spa Restore Refreshing Face Mist 125ml

    1. Price:$30.00
    THE WHITE COMPANY: Spa Restore Refreshing Face Mist 125mlTHE WHITE COMPANY: Spa Restore Refreshing Face Mist 125ml
  34. THE WHITE COMPANY

    Spa Sleep Scented Wellness Mist 100ml

    1. Price:$30.00
    THE WHITE COMPANY: Spa Sleep Scented Wellness Mist 100mlTHE WHITE COMPANY: Spa Sleep Scented Wellness Mist 100ml
  35. BYREDO

    Future Memories Eau de Parfum 50ml

    1. Price:$188.00
    Exclusive to Selfridges
    BYREDO: Future Memories Eau de Parfum 50mlBYREDO: Future Memories Eau de Parfum 50ml
  36. CHLOE

    Atelier des Fleurs Cedrus de Nuit Eau de Parfum 50ml

    1. Price:$139.00
    Exclusive to Selfridges
    CHLOE: Atelier des Fleurs Cedrus de Nuit Eau de Parfum 50mlCHLOE: Atelier des Fleurs Cedrus de Nuit Eau de Parfum 50ml
  37. YVES SAINT LAURENT

    Skin Affair Cushion Foundation 14g

    1. Price:$63.00
    31 Colours
    YVES SAINT LAURENT: Skin Affair Cushion Foundation 14gYVES SAINT LAURENT: Skin Affair Cushion Foundation 14g
  38. MAISON MARGIELA

    Replica Memory Box 8 x 2ml

    1. Price:$43.50
    MAISON MARGIELA: Replica Memory Box 8 x 2mlMAISON MARGIELA: Replica Memory Box 8 x 2ml
  39. FENTY BEAUTY

    Midnight Diamonds Gloss Bomb Swirl Twisted Lip Luminizer 9ml

    1. Price:$27.00
    Exclusive to Selfridges
    FENTY BEAUTY: Midnight Diamonds Gloss Bomb Swirl Twisted Lip Luminizer 9mlFENTY BEAUTY: Midnight Diamonds Gloss Bomb Swirl Twisted Lip Luminizer 9ml
  40. POCO BEAUTY

    Universal Glow Treatment Skin Perfector SPF30 PA+++ 40ml

    1. Price:$39.00
    Exclusive to Selfridges
    POCO BEAUTY: Universal Glow Treatment Skin Perfector SPF30 PA+++ 40mlPOCO BEAUTY: Universal Glow Treatment Skin Perfector SPF30 PA+++ 40ml
  41. THE WHITE COMPANY

    Sea Salt Cleanse & Hydrate Set

    1. Price:$54.00
    THE WHITE COMPANY: Sea Salt Cleanse & Hydrate SetTHE WHITE COMPANY: Sea Salt Cleanse & Hydrate Set
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