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Kids' Toy Shop

If you want to bring a smile to your young ones' faces, look no further than our virtual toy shop. Filled to the brim with products from leading children's toy brands, it's got everything needed to take playtime to a new level.

Babies require lots of stimulation, so we recommend brightly coloured kid's playsets. Sensory mats are a joy for infants, packed with eye-catching patterns and grabbable elements. As they grow, bricks and puzzles will develop their motor skills, and books and music players with educational voiceovers will assist with language accumulation. Older children will appreciate toys that speak to their interests - luckily, we've got plenty of options. Aspiring chefs can cook up a storm with baking kits, whereas animal lovers can become veterinarians with a zoo's worth of plush creatures. Have a budding engineer on your hands? Building blocks are sure to spark their imaginations.

Garden-friendly picks will move the fun outdoors, from electric cars to paddling pools. Oversized board games will get the whole family involved, while slides and swings promise hours of entertainment as the adults watch on. Bath time is certain to follow a long day in the sun, so why not turn to waterproof figurines to keep children entertained as they scrub up?

3,305 results

3,305 results

  1. JELLYCAT: Amuseable Coffee Bean soft toy 13cmJELLYCAT: Amuseable Coffee Bean soft toy 13cm
  2. JELLYCAT: Zodihop Luxe Bunny Soft Bag Charm 18cmJELLYCAT: Zodihop Luxe Bunny Soft Bag Charm 18cm
  3. GUI GUI

    Mega Slime Haul 50-Piece Set

    1. Price:$36.50
    GUI GUI: Mega Slime Haul 50-Piece SetGUI GUI: Mega Slime Haul 50-Piece Set
  4. JELLYCAT: Amuseables 2026 Silver Star Soft Toy 17cmJELLYCAT: Amuseables 2026 Silver Star Soft Toy 17cm
  5. JELLYCAT: Blossom Bunny 'Petal' Little Soft Toy 18cmJELLYCAT: Blossom Bunny 'Petal' Little Soft Toy 18cm
  6. JELLYCAT

    Amuseables Sports Ski Club Goggles Soft Toy 10cm

    1. Price:$48.50
    Just launched
    JELLYCAT: Amuseables Sports Ski Club Goggles Soft Toy 10cmJELLYCAT: Amuseables Sports Ski Club Goggles Soft Toy 10cm
  7. JELLYCAT: Bashful Bunny medium soft toy 31cmJELLYCAT: Bashful Bunny medium soft toy 31cm
  8. JELLYCAT: Amuseables Carrot Cake Soft Toy 15cmJELLYCAT: Amuseables Carrot Cake Soft Toy 15cm
  9. JELLYCAT: Amuseables Mozzarella Soft Toy 14cmJELLYCAT: Amuseables Mozzarella Soft Toy 14cm
  10. SYLVANIAN FAMILIES

    Sylvanian Families Cutie Collectibles Milky Way Babies Toy Blind Bag

    1. Price:$8.50
    Exclusive to Selfridges
    SYLVANIAN FAMILIES: Sylvanian Families Cutie Collectibles Milky Way Babies Toy Blind BagSYLVANIAN FAMILIES: Sylvanian Families Cutie Collectibles Milky Way Babies Toy Blind Bag
  11. SYLVANIAN FAMILIES

    Colourful Baby Bunnies Blind Bag

    1. Price:$7.50
    Exclusive to Selfridges
    SYLVANIAN FAMILIES: Colourful Baby Bunnies Blind BagSYLVANIAN FAMILIES: Colourful Baby Bunnies Blind Bag
  12. JELLYCAT: Amusable Coffee Cup soft toy 14cmJELLYCAT: Amusable Coffee Cup soft toy 14cm
  13. JELLYCAT: Amuseables Codhi Californian Roll Soft Toy 9cmJELLYCAT: Amuseables Codhi Californian Roll Soft Toy 9cm
  14. JELLYCAT: Bartholomew Bear Daffodil Outfit Soft Toy 26cmJELLYCAT: Bartholomew Bear Daffodil Outfit Soft Toy 26cm
  15. JELLYCAT: Hopscone Luxe Bunny Original Soft Toy 31cmJELLYCAT: Hopscone Luxe Bunny Original Soft Toy 31cm
  16. KPOP DEMON HUNTERS

    Mera Curved Moon Sword Toy

    1. Price:$21.00
    KPOP DEMON HUNTERS: Mera Curved Moon Sword ToyKPOP DEMON HUNTERS: Mera Curved Moon Sword Toy
  17. SQUISHMALLOWS

    Micromallows Advent Calendar

    1. Price:$79.00
    SQUISHMALLOWS: Micromallows Advent CalendarSQUISHMALLOWS: Micromallows Advent Calendar
  18. JELLYCAT: Wheat Flufflet Little Bunny Soft Toy 18cmJELLYCAT: Wheat Flufflet Little Bunny Soft Toy 18cm
  19. JELLYCAT: Munro Scottie Dog Soft Toy 23cmJELLYCAT: Munro Scottie Dog Soft Toy 23cm
  20. JELLYCAT: Blushkin Blossom Luxe Bunny Original Soft Toy 31cmJELLYCAT: Blushkin Blossom Luxe Bunny Original Soft Toy 31cm
  21. JELLYCAT: Amuseable Peanut soft bag charm 18cmJELLYCAT: Amuseable Peanut soft bag charm 18cm
  22. JELLYCAT: Bashful Bunny small soft toy 18cmJELLYCAT: Bashful Bunny small soft toy 18cm
  23. JELLYCAT: Growlston Gargoyle Soft Toy 16cmJELLYCAT: Growlston Gargoyle Soft Toy 16cm
  24. THE DISNEY STORE AT SELFRIDGES

    The Disney Store At Selfridges Metal Winnie The Pooh And Piglet Pin Badge

    1. Price:$22.00
    Exclusive to Selfridges
    THE DISNEY STORE AT SELFRIDGES: The Disney Store At Selfridges Metal Winnie The Pooh And Piglet Pin BadgeTHE DISNEY STORE AT SELFRIDGES: The Disney Store At Selfridges Metal Winnie The Pooh And Piglet Pin Badge
  25. JELLYCAT: Bartholomew Bear large soft toy 47cmJELLYCAT: Bartholomew Bear large soft toy 47cm
  26. MUSHYKINZ

    Jelleez Squishy Toy Assortment

    1. Price:$6.50
    MUSHYKINZ: Jelleez Squishy Toy AssortmentMUSHYKINZ: Jelleez Squishy Toy Assortment
  27. JELLYCAT: Amuseables Egglantine Egg On Toast Soft Toy 12cmJELLYCAT: Amuseables Egglantine Egg On Toast Soft Toy 12cm
  28. JELLYCAT

    Amuseable Bean soft toy 12cm

    1. Price:$22.00
    JELLYCAT: Amuseable Bean soft toy 12cmJELLYCAT: Amuseable Bean soft toy 12cm
  29. JELLYCAT: Amuseables Cidney Cinnamon Bun Soft Toy 13cmJELLYCAT: Amuseables Cidney Cinnamon Bun Soft Toy 13cm
  30. JELLYCAT

    Ewert Sheepdog Soft Toy 29cm

    1. Price:$48.50
    JELLYCAT: Ewert Sheepdog Soft Toy 29cmJELLYCAT: Ewert Sheepdog Soft Toy 29cm
  31. FUNKO: Pop! Animation Ryuk Glow Vinyl Figure 11.9cmFUNKO: Pop! Animation Ryuk Glow Vinyl Figure 11.9cm
  32. JELLYCAT: Amuseables Ort & Tum Acorns  Soft Toy 18cmJELLYCAT: Amuseables Ort & Tum Acorns  Soft Toy 18cm
  33. JELLYCAT: Bartholomew gigantic soft toy 96cmJELLYCAT: Bartholomew gigantic soft toy 96cm
  34. THE DISNEY STORE AT SELFRIDGES

    The Disney Store At Selfridges Metal Winnie The Pooh And Friends Pin Badge

    1. Price:$22.00
    Exclusive to Selfridges
    5(1)
    THE DISNEY STORE AT SELFRIDGES: The Disney Store At Selfridges Metal Winnie The Pooh And Friends Pin BadgeTHE DISNEY STORE AT SELFRIDGES: The Disney Store At Selfridges Metal Winnie The Pooh And Friends Pin Badge
  35. KPOP DEMON HUNTERS

    Zoey Spirit Blades Playset

    1. Price:$10.00
    KPOP DEMON HUNTERS: Zoey Spirit Blades PlaysetKPOP DEMON HUNTERS: Zoey Spirit Blades Playset
  36. JELLYCAT: Cream Bunny With Star Soft Toy 31cmJELLYCAT: Cream Bunny With Star Soft Toy 31cm
  37. SYLVANIAN FAMILIES

    Baby Woodland Fairy Toy Figure Blind Box

    1. Price:$6.50
    SYLVANIAN FAMILIES: Baby Woodland Fairy Toy Figure Blind BoxSYLVANIAN FAMILIES: Baby Woodland Fairy Toy Figure Blind Box
  38. MUSHYKINZ: Taba Squishy Fidget Toy AssortmentMUSHYKINZ: Taba Squishy Fidget Toy Assortment
  39. JELLYCAT: Cream Bunny With Plant Soft Toy 31cmJELLYCAT: Cream Bunny With Plant Soft Toy 31cm
  40. JELLYCAT: Thistlepop Blossom Luxe Bunny Original Soft Toy 31cmJELLYCAT: Thistlepop Blossom Luxe Bunny Original Soft Toy 31cm
  41. JELLYCAT: Thistlepop Blossom Bunny Soft Bag Charm 18cmJELLYCAT: Thistlepop Blossom Bunny Soft Bag Charm 18cm
  42. FUNKO: Pop! Animation Misa Vinyl Figure 7.1cmFUNKO: Pop! Animation Misa Vinyl Figure 7.1cm
  43. JELLYCAT: Bartholomew Bear All-In-One Outfit Soft Toy 26cmJELLYCAT: Bartholomew Bear All-In-One Outfit Soft Toy 26cm
  44. JELLYCAT: Tumblie Sheep Dog Soft Toy 15cmJELLYCAT: Tumblie Sheep Dog Soft Toy 15cm
  45. SONNY ANGEL: Vegetables Series Figure Blind Box 10cmSONNY ANGEL: Vegetables Series Figure Blind Box 10cm
  46. JELLYCAT

    Amuseables Pebble Soft Toy

    1. Price:$24.50
    JELLYCAT: Amuseables Pebble Soft ToyJELLYCAT: Amuseables Pebble Soft Toy
  47. CLICKEEZ: Clickeez Care Bear Single Pack Toy AssortmentCLICKEEZ: Clickeez Care Bear Single Pack Toy Assortment
  48. JELLYCAT

    Leicester Pigeon Soft Toy

    1. Price:$40.83
    Exclusive to Selfridges
    JELLYCAT: Leicester Pigeon Soft ToyJELLYCAT: Leicester Pigeon Soft Toy
  49. JELLYCAT: Bartholomew Bear Tiny soft toy 16cmJELLYCAT: Bartholomew Bear Tiny soft toy 16cm
  50. JURASSIC WORLD

    Hammond Scorpios Rex Figure 43cm

    1. Price:$52.00
    JURASSIC WORLD: Hammond Scorpios Rex Figure 43cmJURASSIC WORLD: Hammond Scorpios Rex Figure 43cm
  51. JELLYCAT: Amuseable Rose Bouquet soft toy 30cmJELLYCAT: Amuseable Rose Bouquet soft toy 30cm
  52. JELLYCAT

    Maffles Manatee Soft Toy

    1. Price:$73.00
    JELLYCAT: Maffles Manatee Soft ToyJELLYCAT: Maffles Manatee Soft Toy
  53. THE DISNEY STORE AT SELFRIDGES

    Disney x Selfridges Eeyore and Piglet Pin

    1. Price:$22.00
    Exclusive to Selfridges
    THE DISNEY STORE AT SELFRIDGES: Disney x Selfridges Eeyore and Piglet PinTHE DISNEY STORE AT SELFRIDGES: Disney x Selfridges Eeyore and Piglet Pin
  54. JELLYCAT: Amuseable Moon gigantic soft toy 120cmJELLYCAT: Amuseable Moon gigantic soft toy 120cm
  55. MOFUSAND: Kiramekko Vinyl Soft Toy Clip Blind BoxMOFUSAND: Kiramekko Vinyl Soft Toy Clip Blind Box
  56. MUSHMEEZ: Mushmeez Core Taba Squishy Toy AssortmentMUSHMEEZ: Mushmeez Core Taba Squishy Toy Assortment
  57. JELLYCAT: Amuseables Perta Snow Boot Soft Toy 21cmJELLYCAT: Amuseables Perta Snow Boot Soft Toy 21cm
  58. JELLYCAT: Amuseables Soyella Edamame Bean Soft Toy 13cmJELLYCAT: Amuseables Soyella Edamame Bean Soft Toy 13cm
  59. MOFUSAND

    Mofusand Holiday Soft Toy Assortment 20cm

    1. Price:$21.00
    Exclusive to Selfridges
    MOFUSAND: Mofusand Holiday Soft Toy Assortment 20cmMOFUSAND: Mofusand Holiday Soft Toy Assortment 20cm
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