EVISU

Choose thick threads and vintage detailing with Evisu. The clothing brand was founded in 1991 in Osaka, and shares its name with the Japanese god of prosperity. Initially, the production line created just 14 pairs of traditionally woven selvedge denim jeans a day. Each was lovingly hand-painted with that single-line logo evoking a seagull. 

This bird has flown around the world since and remains on every garment. You might have seen it on footballs, skateboards and even racing cars, too, because of the creative collaborations that have proven attractive to Puma, Aston Martin and Palace, to name a few.

Our selection of Evisu clothing celebrates the hard-wearing aesthetic of that very first line. You'll find durable Evisu denim jeans and outerwear with branded metal rivets, buttons and zips in the range. Pockets in all the right places make it easy to keep necessities close to hand. Slim, tapered cuts are typical of the options, along with neat cuffs and straight hems for a tidy finish. 

With your sturdy cotton choices complete, have a look at the lightweight products. A featherlight shell jacket will keep wet and windy weather at bay. We've also got styles with all-over moniker prints and contrasting trims that deliver on that famous eye for detail.