How do you do bold branding
without doing bold branding? Well,
Ted Baker offers up a masterclass with its
Caird shirt. Spun from cotton that's imbued with a hint of comfortable stretch, this short-sleeved layer is covered in a monochromatic geometric print that, if you take a closer look, you'll see is made up from a repeated rendition of the brand's initials. Clever, right? But the bit we love best is the tactile plisse texture, making this layer perfect for summer.
- Ted Baker stretch-cotton shirt
- 99% cotton, 1% elastane
- Button fastening
- Collar, short sleeves, all-over plisse texture, all-over logo print, straigth hem
- Machine wash cold
- Model is 6ft 2in/1.88m and wears a size UK 30
- Lightweight, slight stretch