If you’re the type to take a subtler approach to trends, here’s how to tackle slogan T-shirts. Headed up by Matthew Williams,
1017 ALYX 9SM designs this cotton-blend tee with a classic round-neck trimmed with ribbing. Rather than using this blank canvas to shout loudly, the brand shrinks down its logo at the chest – a second glance may be required, making this an alternate route to out-and-out, attention-grabbing branding.
- 1017 ALYX 9SM cotton-blend jersey T-shirt
- 50% cotton, 50% polyester
- Slips on
- Scoop neck, ribbed trim at neck, short sleeves, brand print at front and back
- Machine wash mild
- Made in Italy
- True to size
- Size large: length 30in / 76cm
- Model is 5ft 9in / 1.75m and wears a size large
- Lightweight, slight stretch