“I appreciate the sophistication and minimalism of Maison Margiela, but underneath the polished surface, there is always a fervent new idea and unforeseen depth,” explains Hankook Kim, the founder of Gentle Monster. “Everyone can find enlightenment, but not all can manifest their findings through their work. I believe that the consolidation of our creative forces constructs a new paradigm that showcases newness not just aesthetically but also conceptually.”
Together, the two have co-created 11 designs that fuse Maison Margiela’s signature design codes with Gentle Monster's sleek, avant-garde silhouettes. The line includes structured designs in acetate and a glossy palette of black, white, grey translucent and tortoiseshell, and features Maison Margiela’s instantly recognisable four-stitch logo. To Kim, “it is one of the symbolic ways we’ve experimented with conceptually innovative design.”