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Hugo

German brand Hugo takes the tailoring expertise of its umbrella label, Hugo Boss, and puts it to work creating clothing for the modern man. Casual basics such as sweatshirts and shorts sit alongside sleek shirts and trousers, for everything you need to give your wardrobe a 360-degree revamp.

For day-to-day dressing, Hugo T-shirts offer both style and comfort. Emblem-imprinted designs give a wink to 90s logomania, while digital graphics harken back to an early internet aesthetic. When it comes to colours, expect to see a versatile monochrome palette interjected with vibrant hues, notably the label's signature scarlet.

Loungewear is another key part of Hugo's repertoire, so dive in to rejuvenate your Sunday sofa wear. Relaxed joggers and hoodies are given an upmarket makeover with eye-catching embellishments like contrast drawstrings and colour pop logos. For top-to-toe accessorising, turn to embroidered baseball caps and trainers, or, if the sun is shining, a pair of comfy slides.

Once the winter months come around, look to cosy puffers and leather coats that will gain a rich patina with age. Knits are delicately woven and finished, demonstrating the level of quality that is central to all of Hugo Boss's designer pieces. If the forecast's predicting rain, be sure to pick up some water-resistant shoes that combine looks and practicality in one neat package.

287 results

287 results

  1. HUGO: Side-Stripe Relaxed-Fit Cotton ShortsHUGO: Side-Stripe Relaxed-Fit Cotton Shorts
  2. HUGO: Patterned Jacquard Silk Bow TieHUGO: Patterned Jacquard Silk Bow Tie
  3. HUGO: Brand-Patch Relaxed-Fit Cotton ShortsHUGO: Brand-Patch Relaxed-Fit Cotton Shorts
  4. HUGO: Jacquard-Pattern Silk TieHUGO: Jacquard-Pattern Silk Tie
  5. HUGO: Cube Stainless-Steel BraceletHUGO: Cube Stainless-Steel Bracelet
  6. HUGO: Graphic-Print Elasticated-Waist Cotton ShortsHUGO: Graphic-Print Elasticated-Waist Cotton Shorts
  7. HUGO: Long-sleeved slim-fit cotton-poplin shirtHUGO: Long-sleeved slim-fit cotton-poplin shirt
  8. HUGO

    Logo-print relaxed-fit cotton hoody

    1. Price:$156.00
    3 Colours
    HUGO: Logo-print relaxed-fit cotton hoodyHUGO: Logo-print relaxed-fit cotton hoody
  9. HUGO: Crewneck Brand-Print Cotton-Jersey SweatshirtHUGO: Crewneck Brand-Print Cotton-Jersey Sweatshirt
  10. HUGO: Graphic-Print Short-Sleeve Cotton ShirtHUGO: Graphic-Print Short-Sleeve Cotton Shirt
  11. HUGO: Stand-Collar Slim-Fit Cotton-Jersey T-ShirtHUGO: Stand-Collar Slim-Fit Cotton-Jersey T-Shirt
  12. HUGO: Contrast-Trim Slim-Fit Stretch-Cotton Polo ShirtHUGO: Contrast-Trim Slim-Fit Stretch-Cotton Polo Shirt
  13. HUGO: Happy Brand-Print Cotton-Terry SweatshirtHUGO: Happy Brand-Print Cotton-Terry Sweatshirt
  14. HUGO: Slim-Fit Straight-Leg Denim JeansHUGO: Slim-Fit Straight-Leg Denim Jeans
  15. HUGO: Funnel-neck quilted regular-fit shell giletHUGO: Funnel-neck quilted regular-fit shell gilet
  16. HUGO: Logo-Print Regular-Fit Cotton Jogging BottomsHUGO: Logo-Print Regular-Fit Cotton Jogging Bottoms
  17. HUGO: Penny-Detail Leather LoafersHUGO: Penny-Detail Leather Loafers
  18. HUGO: Logo-patch contrast-sleeve woven bomber jacketHUGO: Logo-patch contrast-sleeve woven bomber jacket
  19. HUGO: Graphic-print relaxed-fit cotton T-shirtHUGO: Graphic-print relaxed-fit cotton T-shirt
  20. HUGO: Leisure graphic-print cotton-jersey T-shirtHUGO: Leisure graphic-print cotton-jersey T-shirt
  21. HUGO: Logo-Embossed Leather TrainersHUGO: Logo-Embossed Leather Trainers
  22. HUGO

    Logo-Keeper Leather Belt

    1. Price:$71.00
    HUGO: Logo-Keeper Leather BeltHUGO: Logo-Keeper Leather Belt
  23. HUGO: Branded-print crewneck cotton-jersey sweatshirtHUGO: Branded-print crewneck cotton-jersey sweatshirt
  24. HUGO: Branded Square Woven BandanaHUGO: Branded Square Woven Bandana
  25. HUGO: Logo-print loose-fit cotton-jersey T-shirtHUGO: Logo-print loose-fit cotton-jersey T-shirt
  26. HUGO

    Branded Cotton-Twill Cap

    1. Price:$46.50
    HUGO: Branded Cotton-Twill CapHUGO: Branded Cotton-Twill Cap
  27. HUGO: Striped Relaxed-Fit Cotton-Jersey T-ShirtHUGO: Striped Relaxed-Fit Cotton-Jersey T-Shirt
  28. HUGO: Pull-tab flat leather Chelsea bootsHUGO: Pull-tab flat leather Chelsea boots
  29. HUGO

    Brand-Print Cotton-Jersey Hoody

    1. Price:$144.00
    2 Colours
    HUGO: Brand-Print Cotton-Jersey HoodyHUGO: Brand-Print Cotton-Jersey Hoody
  30. HUGO: Logo-Embellished Cotton-Twill Baseball CapHUGO: Logo-Embellished Cotton-Twill Baseball Cap
  31. HUGO: Brand-Print Regular-Fit Cotton-Jersey T-ShirtHUGO: Brand-Print Regular-Fit Cotton-Jersey T-Shirt
  32. HUGO: Logo-Plaque Stainless-Steel And Pearl BraceletHUGO: Logo-Plaque Stainless-Steel And Pearl Bracelet
  33. HUGO: Brand-embossed faux-leather Chelsea bootsHUGO: Brand-embossed faux-leather Chelsea boots
  34. HUGO: Tapered-Fit Mid-Rise Stretch-Denim ShortsHUGO: Tapered-Fit Mid-Rise Stretch-Denim Shorts
  35. HUGO: Dog-Print Short-Sleeved Cotton-Jersey T-ShirtHUGO: Dog-Print Short-Sleeved Cotton-Jersey T-Shirt
  36. HUGO: Geometric-Pattern Silk TieHUGO: Geometric-Pattern Silk Tie
  37. HUGO: Logo-Embroidered Cotton Baseball CapHUGO: Logo-Embroidered Cotton Baseball Cap
  38. HUGO: Logo-Embellished Cotton-Twill Baseball CapHUGO: Logo-Embellished Cotton-Twill Baseball Cap
  39. HUGO: Logo-Label Slip-On Rubber SlidesHUGO: Logo-Label Slip-On Rubber Slides
  40. HUGO: Checkerboard Short-Sleeved Stretch-Woven ShirtHUGO: Checkerboard Short-Sleeved Stretch-Woven Shirt
  41. HUGO: Embossed-logo leather ankle bootsHUGO: Embossed-logo leather ankle boots
  42. HUGO: Drape-front satin midi dressHUGO: Drape-front satin midi dress
  43. HUGO: Logo-Embroidered Scoop-Neck Cotton-Blend Tank TopHUGO: Logo-Embroidered Scoop-Neck Cotton-Blend Tank Top
  44. HUGO: Graphic-print short-sleeve cotton T-shirtHUGO: Graphic-print short-sleeve cotton T-shirt
  45. HUGO: High-neck logo-tab wool jumperHUGO: High-neck logo-tab wool jumper
  46. HUGO: Logo-Patch Regular-Fit Cotton-Jersey T-ShirtHUGO: Logo-Patch Regular-Fit Cotton-Jersey T-Shirt
  47. HUGO: High-neck short-sleeve stretch-jersey topHUGO: High-neck short-sleeve stretch-jersey top
  48. HUGO

    Double-logo cotton-piqué polo shirt

    1. Price:$108.00
    2 Colours
    HUGO: Double-logo cotton-piqué polo shirtHUGO: Double-logo cotton-piqué polo shirt
  49. HUGO: Long-sleeved split-hem stretch-jersey maxi dressHUGO: Long-sleeved split-hem stretch-jersey maxi dress