In celebration of Project Earth, our exciting forward-thinking initaitive which explores more sustainable ways to shop, we caught up with the winner of our Tune Into Nature competition to create a song inspired by nature, as well as four rising talents whose submissions we admired. From beatboxing a birdsong to personifying Mother Nature through music, here our young songwriters discuss how the natural world influences their creativity and why they were prompted to create an original soundtrack in the wake of a global lockdown. Tune out of the bustle and into their beats below.
Back in March, we joined forces with Yorkshire Sculpture Park and the University of Derby to host a music competition asking 16–29 year olds to create a song inspired by nature. The prize? A £1,000 grant to support their musicianship, a professional recording session and a commitment to broadcast their track throughout the Selfridges London store. The competition was born from research conducted by the university’s Professor Miles Richardson and the National Trust that revealed that awareness and appreciation for nature rose by 46% over the UK’s summer lockdown period, with many choosing to spend more time in the great outdoors. “Noticing nature can not only bring significant improvements to our mental health, but also to nature’s wellbeing,” says Professor Richardson, “as those who are tuned into nature do so much more for it.”
After detailed listening by a host of expert judges, including musician and composer Martyn Ware and Yorkshire Sculpture Park’s Head of Curatorial Programme, Dr Helen Pheby, we are thrilled to announce Lydiah Higham (known professionally as LYDIAH) as the winner of the competition with her track ‘I, Eden’, a song written from the perspective of Mother Nature. Keep your ears pricked for the song, which will be played throughout the Selfridges London store from 3 to 10 October, or listen below.