SAMSUNG

2023 43-inch The Sero QLED 4K HDR Smart TV

Matte Display
Tired of seeing distracting glare on your TV screen? The Sero's ground-breaking Matte Display overcomes this problem as it absorbs reflections - so even in bright light you'll have the best possible viewing experience, without any distractions.

Powered by Quantum Dot
See everything you watch come to life with greater detail and realism. Think of nature in even more wonderful shades. The sky is brighter, the grass is greener, and the details are clearer. Samsung's Quantum Dot-powered TVs transform light into lifelike and accurate colour – validated by Pantone. The result? A naturally bright and colourful picture in over a billion cinematic colours.

Quantum HDR
Want to see exactly what’s lurking in the shadows of that terrifying scene, or witness the true beauty within that sun-soaked beach? The wider the HDR range, the more lifelike the image and thanks to Quantum Dot Technology, this TV has improved brightness and colour compared to conventional UHD TVs so you can see even more detail in the darkest and lightest scenes.