Serge DeNimes’ founder, Oliver Proudlock (fans of Made in Chelsea will know), launched the brand as the antidote to men’s aversion to wearing jewellery — seeing as you’re on this page, it must be working. To celebrate the partnership between the cult label and Selfridges, this sterling silver bracelet has been designed with one important detail: the T-bar is engraved with our flagship store’s Geo URI coordinates. We’re honoured.
Serge Denimes bracelet
Materials: Sterling silver
Product details: Cable chain
T bar fastening
Coordinates detail
Care: Polish with cloth