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New In Beauty

Explore new luxury beauty products as they land, and discover the season’s defining launches across skincare, fragrance, makeup and haircare. Our Beauty New In collection offers considered access to what’s next — refined, directional and curated with authority. This is where advanced skincare breakthroughs, newly unveiled fragrance compositions, runway-inspired makeup collections and performance-led haircare first arrive — curated with a discerning eye for formulation, craftsmanship and design.

From clinically driven serums powered by next-generation actives to limited-release eau de parfums and high-impact colour cosmetics debuting straight from the catwalk, each addition reflects the evolving language of modern luxury beauty. The selection spans women’s and men’s products, uniting heritage fashion maisons with contemporary innovators shaping the future of skincare, scent and self-expression.

604 results

604 results

  1. BORNTOSTANDOUT

    Melon Malo Extrait Extrême 50ml

    1. Price:$2,500.00
    Exclusive to Selfridges
    BORNTOSTANDOUT: Melon Malo Extrait Extrême 50mlBORNTOSTANDOUT: Melon Malo Extrait Extrême 50ml
  2. MAISON FRANCIS KURKDJIAN

    Baccarat Rouge 540 Scented Body Lotion 350ml

    1. Price:£105.00
    MAISON FRANCIS KURKDJIAN: Baccarat Rouge 540 Scented Body Lotion 350mlMAISON FRANCIS KURKDJIAN: Baccarat Rouge 540 Scented Body Lotion 350ml
  3. FLAT LAY LONDON

    Marshmallow Box Bag

    1. Price:$285.00
    FLAT LAY LONDON: Marshmallow Box BagFLAT LAY LONDON: Marshmallow Box Bag
  4. BURBERRY: Outdoor Blush Holiday Edition 9gBURBERRY: Outdoor Blush Holiday Edition 9g
  5. KILIAN: The Miniature Limited-Edition SetKILIAN: The Miniature Limited-Edition Set
  6. AMOUAGE

    Reflection Man Gift Set

    1. Price:$3,050.00
    Gift with purchase
    AMOUAGE: Reflection Man Gift SetAMOUAGE: Reflection Man Gift Set
  7. SUQQU: Aqufons Intense Hydrating Lotion 180mlSUQQU: Aqufons Intense Hydrating Lotion 180ml
  8. DRIES VAN NOTEN

    Grunge Plum Refillable Sheer Lipstick 3.5g

    1. Price:$325.00
    DRIES VAN NOTEN: Grunge Plum Refillable Sheer Lipstick 3.5gDRIES VAN NOTEN: Grunge Plum Refillable Sheer Lipstick 3.5g
  9. CHANEL

    Rouge Coco Hydra Gloss Lipgloss 5.5g

    1. Price:$370.00
    2 Colours
    CHANEL: Rouge Coco Hydra Gloss Lipgloss 5.5gCHANEL: Rouge Coco Hydra Gloss Lipgloss 5.5g
  10. STEPHANE HUMBERT LUCAS

    Collection 777 Eau De Parfum Discovery Set

    1. Price:$370.00
    STEPHANE HUMBERT LUCAS: Collection 777 Eau De Parfum Discovery SetSTEPHANE HUMBERT LUCAS: Collection 777 Eau De Parfum Discovery Set
  11. BURBERRY

    Burberry Prorsum Collection Knight Eau de Parfum 50ml

    1. Price:$1,660.00
    Exclusive to Selfridges
    BURBERRY: Burberry Prorsum Collection Knight Eau de Parfum 50mlBURBERRY: Burberry Prorsum Collection Knight Eau de Parfum 50ml
  12. CHANEL: N°5 Eau de Parfum Limited Holiday Edition 100mlCHANEL: N°5 Eau de Parfum Limited Holiday Edition 100ml
  13. ESTEE LAUDER

    Sumptuous Extreme Mascara Gift Set

    1. Price:$375.00
    ESTEE LAUDER: Sumptuous Extreme Mascara Gift SetESTEE LAUDER: Sumptuous Extreme Mascara Gift Set
  14. SUSANNE KAUFMANN

    Foot Cream 100ml

    1. Price:$380.00
    SUSANNE KAUFMANN: Foot Cream 100mlSUSANNE KAUFMANN: Foot Cream 100ml
  15. BURBERRY

    Burberry Prorsum Collection Kensington Trench Eau de Parfum 100ml

    1. Price:$2,450.00
    Exclusive to Selfridges
    BURBERRY: Burberry Prorsum Collection Kensington Trench Eau de Parfum 100mlBURBERRY: Burberry Prorsum Collection Kensington Trench Eau de Parfum 100ml
  16. LANCOME: Rénergie H.C.F. Triple Serum Skincare SetLANCOME: Rénergie H.C.F. Triple Serum Skincare Set
  17. ACQUA DI PARMA: Holiday Collection Colonia Eau de Cologne Value SetACQUA DI PARMA: Holiday Collection Colonia Eau de Cologne Value Set
  18. BYREDO

    Rose of No Man's Land Body Care Set Worth £94

    1. Price:$810.00
    Gift set saving
    BYREDO: Rose of No Man's Land Body Care Set Worth £94BYREDO: Rose of No Man's Land Body Care Set Worth £94
  19. LE LABO

    Hand Pomade Trio Set

    1. Price:$670.00
    LE LABO: Hand Pomade Trio SetLE LABO: Hand Pomade Trio Set
  20. TRINNY LONDON

    Fearless Skin Tint Drops 30ml

    1. Price:$425.00
    30 Colours
    TRINNY LONDON: Fearless Skin Tint Drops 30mlTRINNY LONDON: Fearless Skin Tint Drops 30ml
  21. INITIO: Discovery Coffret Eau de Parfum Set 4 x 10mlINITIO: Discovery Coffret Eau de Parfum Set 4 x 10ml
  22. THE ORDINARY

    The Target & Treat Set Worth £11.50

    1. Price:$95.00
    Gift set saving
    THE ORDINARY: The Target & Treat Set Worth £11.50THE ORDINARY: The Target & Treat Set Worth £11.50
  23. CHARLOTTE TILBURY

    Pillow Talk Dreams Come True Set Worth £472

    1. Price:$3,050.00
    Gift set saving
    CHARLOTTE TILBURY: Pillow Talk Dreams Come True Set Worth £472CHARLOTTE TILBURY: Pillow Talk Dreams Come True Set Worth £472
  24. MEDIHEAL

    PDRN Pore Pad 100 Pads 180ml

    1. Price:$210.00
    MEDIHEAL: PDRN Pore Pad 100 Pads 180mlMEDIHEAL: PDRN Pore Pad 100 Pads 180ml
  25. STEPHANE HUMBERT LUCAS

    Venom Incarnat Eau de Parfum 50ml

    1. Price:$1,750.00
    STEPHANE HUMBERT LUCAS: Venom Incarnat Eau de Parfum 50mlSTEPHANE HUMBERT LUCAS: Venom Incarnat Eau de Parfum 50ml
  26. CHANEL

    Eyes Expert Set

    1. Price:$1,100.00
    CHANEL: Eyes Expert SetCHANEL: Eyes Expert Set
  27. GUERLAIN: L’Heure Bleue Eau de Parfum Gift SetGUERLAIN: L’Heure Bleue Eau de Parfum Gift Set
  28. NARS: Light Reflecting™ Prismatic Powder 10gNARS: Light Reflecting™ Prismatic Powder 10g
  29. PENHALIGONS

    Luna Eau de Toilette 100ml

    1. Price:$1,700.00
    PENHALIGONS: Luna Eau de Toilette 100mlPENHALIGONS: Luna Eau de Toilette 100ml
  30. KEVIN MURPHY

    Visionary Volume Holiday Set

    1. Price:$560.00
    KEVIN MURPHY: Visionary Volume Holiday SetKEVIN MURPHY: Visionary Volume Holiday Set
  31. MAISON FRANCIS KURKDJIAN

    Baccarat Rouge 540 Rich Body Cream 200ml

    1. Price:$1,420.00
    MAISON FRANCIS KURKDJIAN: Baccarat Rouge 540 Rich Body Cream 200mlMAISON FRANCIS KURKDJIAN: Baccarat Rouge 540 Rich Body Cream 200ml
  32. CLIVE CHRISTIAN

    Uncovered Perfume 50ml

    1. Price:$3,800.00
    CLIVE CHRISTIAN: Uncovered Perfume 50mlCLIVE CHRISTIAN: Uncovered Perfume 50ml
  33. WESTMAN ATELIER

    Petite Party Limited Edition Mini Gift Set

    1. Price:$670.00
    Limited edition
    WESTMAN ATELIER: Petite Party Limited Edition Mini Gift SetWESTMAN ATELIER: Petite Party Limited Edition Mini Gift Set
  34. 111SKIN

    Mask Discovery Collection Gift Set

    1. Price:$760.00
    Gift with purchase
    111SKIN: Mask Discovery Collection Gift Set111SKIN: Mask Discovery Collection Gift Set
  35. MARIA NILA

    Beauty Box AW26 Pure Volume Worth £59

    1. Price:$435.00
    Gift set saving
    MARIA NILA: Beauty Box AW26 Pure Volume Worth £59MARIA NILA: Beauty Box AW26 Pure Volume Worth £59
  36. KEVIN MURPHY

    Hydration Heroes Set

    1. Price:$670.00
    KEVIN MURPHY: Hydration Heroes SetKEVIN MURPHY: Hydration Heroes Set
  37. BOBBI BROWN: Limited-Edition Bare Pink Duo Holiday Cracker Gift Set Worth £59BOBBI BROWN: Limited-Edition Bare Pink Duo Holiday Cracker Gift Set Worth £59
  38. CHLOE

    Le Nectar Parfum Intense 50ml

    1. Price:$1,000.00
    CHLOE: Le Nectar Parfum Intense 50mlCHLOE: Le Nectar Parfum Intense 50ml
  39. PATCHOLOGY: Masking All The Way Pack of Three Sheet Mask KitPATCHOLOGY: Masking All The Way Pack of Three Sheet Mask Kit
  40. MARIA NILA

    Beauty Box AW26 True Soft Worth £62

    1. Price:$435.00
    Gift set saving
    MARIA NILA: Beauty Box AW26 True Soft Worth £62MARIA NILA: Beauty Box AW26 True Soft Worth £62
  41. AMOUAGE

    Overture 41 Exceptional Extrait 100ml

    1. Price:$4,200.00
    Gift with purchase
    AMOUAGE: Overture 41 Exceptional Extrait 100mlAMOUAGE: Overture 41 Exceptional Extrait 100ml
  42. PARFUMS DE MARLY

    Althair Exclusif Parfum 125ml

    1. Price:$3,300.00
    PARFUMS DE MARLY: Althair Exclusif Parfum 125mlPARFUMS DE MARLY: Althair Exclusif Parfum 125ml
  43. FIRST AID BEAUTY: KP Bump Eraser Toasted Coconut Body Scrub with 10% AHA 59.2gFIRST AID BEAUTY: KP Bump Eraser Toasted Coconut Body Scrub with 10% AHA 59.2g
  44. MAC

    Lipglass Air Non-Sticky Lip Gloss 5ml

    1. Price:$230.00
    Exclusive to Selfridges
    MAC: Lipglass Air Non-Sticky Lip Gloss 5mlMAC: Lipglass Air Non-Sticky Lip Gloss 5ml
  45. FLAT LAY LONDON

    Standing Brush Case

    1. Price:$155.00
    FLAT LAY LONDON: Standing Brush CaseFLAT LAY LONDON: Standing Brush Case
  46. LANCOME

    Génifique Skincare Set

    1. Price:$950.00
    LANCOME: Génifique Skincare SetLANCOME: Génifique Skincare Set
  47. MOLTON BROWN

    The Floral Spicy Hand Care Collection Gift Set Worth £39

    1. Price:$285.00
    Gift set saving
    MOLTON BROWN: The Floral Spicy Hand Care Collection Gift Set Worth £39MOLTON BROWN: The Floral Spicy Hand Care Collection Gift Set Worth £39
  48. MARC JACOBS BEAUTY

    Just Perfect Eau de Parfum 50ml

    1. Price:$860.00
    MARC JACOBS BEAUTY: Just Perfect Eau de Parfum 50mlMARC JACOBS BEAUTY: Just Perfect Eau de Parfum 50ml
  49. DIOR

    Diorshow Stylo Limited Edition Waterproof Eyeliner 0.3g

    1. Price:$265.00
    2 ColoursGift with purchase
    DIOR: Diorshow Stylo Limited Edition Waterproof Eyeliner 0.3gDIOR: Diorshow Stylo Limited Edition Waterproof Eyeliner 0.3g
  50. RABANNE: 1 Million Eau de Toilette Gift SetRABANNE: 1 Million Eau de Toilette Gift Set
  51. KYLIE BY KYLIE JENNER

    Kylash Volume Mascara Duo Gift Set 2 x 12ml

    1. Price:$295.00
    KYLIE BY KYLIE JENNER: Kylash Volume Mascara Duo Gift Set 2 x 12mlKYLIE BY KYLIE JENNER: Kylash Volume Mascara Duo Gift Set 2 x 12ml
  52. ANASTASIA BEVERLY HILLS

    Dramaline Longwear Eyeliner 1.27g

    1. Price:$200.00
    8 Colours
    ANASTASIA BEVERLY HILLS: Dramaline Longwear Eyeliner 1.27gANASTASIA BEVERLY HILLS: Dramaline Longwear Eyeliner 1.27g
  53. BOBBI BROWN

    Blush Brush

    1. Price:$285.00
    BOBBI BROWN: Blush BrushBOBBI BROWN: Blush Brush
  54. REFY

    Shimmer Duo Set - Gaia Worth £34

    1. Price:$265.00
    Gift set saving
    REFY: Shimmer Duo Set - Gaia Worth £34REFY: Shimmer Duo Set - Gaia Worth £34
  55. BOBBI BROWN

    Powder Brush

    1. Price:$370.00
    BOBBI BROWN: Powder BrushBOBBI BROWN: Powder Brush
  56. LAURA MERCIER

    Bonne Glow Cream Face Palette 11g

    1. Price:$495.00
    4 Colours
    LAURA MERCIER: Bonne Glow Cream Face Palette 11gLAURA MERCIER: Bonne Glow Cream Face Palette 11g
  57. LANEIGE: Cream Skin Cerapeptide™ Mist 80mlLANEIGE: Cream Skin Cerapeptide™ Mist 80ml
  58. NARS

    Line And Shine Lip Duo

    1. Price:$285.00
    NARS: Line And Shine Lip DuoNARS: Line And Shine Lip Duo
  59. HUDA BEAUTY

    Easy Bake Intense Duo Fragrance Set

    1. Price:$670.00
    HUDA BEAUTY: Easy Bake Intense Duo Fragrance SetHUDA BEAUTY: Easy Bake Intense Duo Fragrance Set
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