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New In Beauty

Explore new luxury beauty products as they land, and discover the season’s defining launches across skincare, fragrance, makeup and haircare. Our Beauty New In collection offers considered access to what’s next — refined, directional and curated with authority. This is where advanced skincare breakthroughs, newly unveiled fragrance compositions, runway-inspired makeup collections and performance-led haircare first arrive — curated with a discerning eye for formulation, craftsmanship and design.

From clinically driven serums powered by next-generation actives to limited-release eau de parfums and high-impact colour cosmetics debuting straight from the catwalk, each addition reflects the evolving language of modern luxury beauty. The selection spans women’s and men’s products, uniting heritage fashion maisons with contemporary innovators shaping the future of skincare, scent and self-expression.

701 results

701 results

  1. MAISON FRANCIS KURKDJIAN

    Coffret Miniatures Set 5 x 10ml

    1. Price:¥56,000
    MAISON FRANCIS KURKDJIAN: Coffret Miniatures Set 5 x 10mlMAISON FRANCIS KURKDJIAN: Coffret Miniatures Set 5 x 10ml
  2. FIRST AID BEAUTY

    Ultra Repair Firming Day Cream 50ml

    1. Price:¥8,000
    FIRST AID BEAUTY: Ultra Repair Firming Day Cream 50mlFIRST AID BEAUTY: Ultra Repair Firming Day Cream 50ml
  3. CHANEL

    Rouge Coco Hydra Gloss Lipgloss 5.5g

    1. Price:¥8,000
    2 Colours
    CHANEL: Rouge Coco Hydra Gloss Lipgloss 5.5gCHANEL: Rouge Coco Hydra Gloss Lipgloss 5.5g
  4. RABANNE: Lady Million Eau de Parfum Gift SetRABANNE: Lady Million Eau de Parfum Gift Set
  5. PHLUR: Heavy Cream Eau de Parfum 9.5mlPHLUR: Heavy Cream Eau de Parfum 9.5ml
  6. GOLDFIELD & BANKS

    Pacific Rock Swell Extrait de Parfum 50ml

    1. Price:£150.00
    GOLDFIELD & BANKS: Pacific Rock Swell Extrait de Parfum 50mlGOLDFIELD & BANKS: Pacific Rock Swell Extrait de Parfum 50ml
  7. GUERLAIN: Aqua Allegoria Forte Florabloom Eau de Parfum Gift SetGUERLAIN: Aqua Allegoria Forte Florabloom Eau de Parfum Gift Set
  8. LA BONNE BROSSE

    N.03 The Essential Softness The Gentle Scalp Care Small Hairbrush

    1. Price:¥22,500
    Exclusive to Selfridges
    LA BONNE BROSSE: N.03 The Essential Softness The Gentle Scalp Care Small HairbrushLA BONNE BROSSE: N.03 The Essential Softness The Gentle Scalp Care Small Hairbrush
  9. DISCOTHEQUE: Next To Me Or Nothing Eau de Parfum 100mlDISCOTHEQUE: Next To Me Or Nothing Eau de Parfum 100ml
  10. BENEFIT: The Great Brow Hall, Eyebrow Pen & 24Hr Brow Setter Duo Gift Set Worth £53.35BENEFIT: The Great Brow Hall, Eyebrow Pen & 24Hr Brow Setter Duo Gift Set Worth £53.35
  11. DIOR

    Diorshow Stylo Limited Edition Waterproof Eyeliner 0.3g

    1. Price:¥5,800
    2 ColoursGift with purchase
    DIOR: Diorshow Stylo Limited Edition Waterproof Eyeliner 0.3gDIOR: Diorshow Stylo Limited Edition Waterproof Eyeliner 0.3g
  12. YVES SAINT LAURENT: Black Opium Eau De Parfum & Mini Loveshine Gift SetYVES SAINT LAURENT: Black Opium Eau De Parfum & Mini Loveshine Gift Set
  13. MEDICUBE

    Medicube PDRN Glow Ritual 4-Piece Gift Set

    1. Price:¥9,300
    Exclusive to Selfridges
    MEDICUBE: Medicube PDRN Glow Ritual 4-Piece Gift SetMEDICUBE: Medicube PDRN Glow Ritual 4-Piece Gift Set
  14. DISCOTHEQUE

    [Eye Contact] Eau de Parfum 100ml

    1. Price:¥41,000
    DISCOTHEQUE: [Eye Contact] Eau de Parfum 100mlDISCOTHEQUE: [Eye Contact] Eau de Parfum 100ml
  15. CHANEL: Bleu de Chanel l'Exclusif Fragrance & Body Oil SetCHANEL: Bleu de Chanel l'Exclusif Fragrance & Body Oil Set
  16. GOLDFIELD & BANKS

    Silky Woods Eau de Parfum 50ml

    1. Price:£145.00
    GOLDFIELD & BANKS: Silky Woods Eau de Parfum 50mlGOLDFIELD & BANKS: Silky Woods Eau de Parfum 50ml
  17. REFY: Mini Gloss Highlighter 5mlREFY: Mini Gloss Highlighter 5ml
  18. THE ORDINARY

    The Renewal Set Worth £34.40

    1. Price:¥5,300
    Gift set saving
    THE ORDINARY: The Renewal Set Worth £34.40THE ORDINARY: The Renewal Set Worth £34.40
  19. CLARINS: ClarinsMen Essentials Hydration Gift Set Worth over £68CLARINS: ClarinsMen Essentials Hydration Gift Set Worth over £68
  20. VALENTINO BEAUTY: Born in Roma Donna Eau de Parfum Holiday Gift SetVALENTINO BEAUTY: Born in Roma Donna Eau de Parfum Holiday Gift Set
  21. OLAPLEX

    Healthy Hair Discovery Set

    1. Price:¥6,900
    OLAPLEX: Healthy Hair Discovery SetOLAPLEX: Healthy Hair Discovery Set
  22. GISOU

    Honey Gloss Hair Therapy Kit

    1. Price:¥15,100
    Exclusive to Selfridges
    GISOU: Honey Gloss Hair Therapy KitGISOU: Honey Gloss Hair Therapy Kit
  23. GOLDFIELD & BANKS

    Ingenious Ginger Eau de Parfum 50ml

    1. Price:£110.00
    GOLDFIELD & BANKS: Ingenious Ginger Eau de Parfum 50mlGOLDFIELD & BANKS: Ingenious Ginger Eau de Parfum 50ml
  24. GOLDFIELD & BANKS

    Pacific Rock Flower Eau de Parfum 50ml

    1. Price:£110.00
    GOLDFIELD & BANKS: Pacific Rock Flower Eau de Parfum 50mlGOLDFIELD & BANKS: Pacific Rock Flower Eau de Parfum 50ml
  25. CHANEL: N°5 Eau de Parfum Limited Holiday Edition 100mlCHANEL: N°5 Eau de Parfum Limited Holiday Edition 100ml
  26. HUDA BEAUTY

    Kiss Me Lip Duo Set

    1. Price:¥6,200
    3 ColoursGift with purchase
    HUDA BEAUTY: Kiss Me Lip Duo SetHUDA BEAUTY: Kiss Me Lip Duo Set
  27. PARFUMS DE MARLY

    Althair Eau De Parfum 200ml

    1. Price:¥82,500
    Exclusive to Selfridges
    PARFUMS DE MARLY: Althair Eau De Parfum 200mlPARFUMS DE MARLY: Althair Eau De Parfum 200ml
  28. BOBBI BROWN

    Serum Silk Foundation 30ml

    1. Price:¥13,000
    32 Colours
    BOBBI BROWN: Serum Silk Foundation 30mlBOBBI BROWN: Serum Silk Foundation 30ml
  29. GOLDFIELD & BANKS

    Pacific Rock Moss Eau de Parfum 50ml

    1. Price:£110.00
    GOLDFIELD & BANKS: Pacific Rock Moss Eau de Parfum 50mlGOLDFIELD & BANKS: Pacific Rock Moss Eau de Parfum 50ml
  30. PATCHOLOGY

    Patching All The Way Eye-Gel Gift Set Worth £21

    1. Price:¥3,100
    Gift set saving
    PATCHOLOGY: Patching All The Way Eye-Gel Gift Set Worth £21PATCHOLOGY: Patching All The Way Eye-Gel Gift Set Worth £21
  31. JO MALONE LONDON: Limited-Edition Seasonal Scents Cologne CollectionJO MALONE LONDON: Limited-Edition Seasonal Scents Cologne Collection
  32. LA BONNE BROSSE

    N.02 The Body Brush for Normal Skin

    1. Price:¥22,500
    LA BONNE BROSSE: N.02 The Body Brush for Normal SkinLA BONNE BROSSE: N.02 The Body Brush for Normal Skin
  33. DAVINES

    Minu Shampoo 250ml

    1. Price:¥5,100
    DAVINES: Minu Shampoo 250mlDAVINES: Minu Shampoo 250ml
  34. MOLTON BROWN

    The Woody Citrus Christmas Cracker Gift Set Worth £22

    1. Price:¥4,300
    Gift set saving
    MOLTON BROWN: The Woody Citrus Christmas Cracker Gift Set Worth £22MOLTON BROWN: The Woody Citrus Christmas Cracker Gift Set Worth £22
  35. CLARINS: Clarins Precious La Mousse Gentle Cleansing Foam 125mlCLARINS: Clarins Precious La Mousse Gentle Cleansing Foam 125ml
  36. MOLTON BROWN: Fiery Pink Pepper Bath & Shower Gel Bauble 75mlMOLTON BROWN: Fiery Pink Pepper Bath & Shower Gel Bauble 75ml
  37. LANEIGE

    Lip Glowy Balm 10g

    1. Price:¥3,800
    LANEIGE: Lip Glowy Balm 10gLANEIGE: Lip Glowy Balm 10g
  38. DAVINES

    Minu Conditioner 250ml

    1. Price:¥5,500
    DAVINES: Minu Conditioner 250mlDAVINES: Minu Conditioner 250ml
  39. CHANEL: LE CRAYON LÈVRES Precision Lip-Defining PencilCHANEL: LE CRAYON LÈVRES Precision Lip-Defining Pencil
  40. LANEIGE

    12 Days of Wonder Advent Calendar Worth £200.15

    1. Price:¥36,000
    Gift set saving
    LANEIGE: 12 Days of Wonder Advent Calendar Worth £200.15LANEIGE: 12 Days of Wonder Advent Calendar Worth £200.15
  41. YVES SAINT LAURENT: Mascara Volume Effect Faux Cils & Mini Loveshine Gift SetYVES SAINT LAURENT: Mascara Volume Effect Faux Cils & Mini Loveshine Gift Set
  42. VICTORIA BECKHAM BEAUTY

    Portofino '97 Body Lotion 250ml

    1. Price:¥16,600
    VICTORIA BECKHAM BEAUTY: Portofino '97 Body Lotion 250mlVICTORIA BECKHAM BEAUTY: Portofino '97 Body Lotion 250ml
  43. LAURA MERCIER

    A Taste of Caviar Mini Caviar Stick Eye Color Trio Worth £48

    1. Price:¥6,000
    Gift set saving
    LAURA MERCIER: A Taste of Caviar Mini Caviar Stick Eye Color Trio Worth £48LAURA MERCIER: A Taste of Caviar Mini Caviar Stick Eye Color Trio Worth £48
  44. NARS

    Lip Liner 1.1g

    1. Price:¥4,750
    11 Colours
    NARS: Lip Liner 1.1gNARS: Lip Liner 1.1g
  45. ANASTASIA BEVERLY HILLS

    Velvet Muse Limited Edition Lip Trio 3 x 3.5g

    1. Price:¥9,700
    ANASTASIA BEVERLY HILLS: Velvet Muse Limited Edition Lip Trio 3 x 3.5gANASTASIA BEVERLY HILLS: Velvet Muse Limited Edition Lip Trio 3 x 3.5g
  46. MAISON FRANCIS KURKDJIAN

    gentle Fluidity Gold Sparkling Body Oil 200ml

    1. Price:¥43,500
    MAISON FRANCIS KURKDJIAN: gentle Fluidity Gold Sparkling Body Oil 200mlMAISON FRANCIS KURKDJIAN: gentle Fluidity Gold Sparkling Body Oil 200ml
  47. GUERLAIN: L’Heure Bleue Eau de Parfum Gift SetGUERLAIN: L’Heure Bleue Eau de Parfum Gift Set
  48. CLARINS: Clarins Precious Le Sérum Age-Defying Serum 30mlCLARINS: Clarins Precious Le Sérum Age-Defying Serum 30ml
  49. SOL DE JANEIRO

    Cheirosa '59 Intense Perfume Mist 90ml

    1. Price:¥6,900
    SOL DE JANEIRO: Cheirosa '59 Intense Perfume Mist 90mlSOL DE JANEIRO: Cheirosa '59 Intense Perfume Mist 90ml
  50. LARTISAN PARFUMEUR

    33 Abyssae L'Extrait 75ml

    1. Price:¥63,000
    LARTISAN PARFUMEUR: 33 Abyssae L'Extrait 75mlLARTISAN PARFUMEUR: 33 Abyssae L'Extrait 75ml
  51. LANEIGE

    Lip Glowy Balm 10g

    1. Price:¥3,800
    LANEIGE: Lip Glowy Balm 10gLANEIGE: Lip Glowy Balm 10g
  52. REFY

    Mini Lip Gloss 5ml

    1. Price:¥2,350
    REFY: Mini Lip Gloss 5mlREFY: Mini Lip Gloss 5ml
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