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New In Beauty

Explore new luxury beauty products as they land, and discover the season’s defining launches across skincare, fragrance, makeup and haircare. Our Beauty New In collection offers considered access to what’s next — refined, directional and curated with authority. This is where advanced skincare breakthroughs, newly unveiled fragrance compositions, runway-inspired makeup collections and performance-led haircare first arrive — curated with a discerning eye for formulation, craftsmanship and design.

From clinically driven serums powered by next-generation actives to limited-release eau de parfums and high-impact colour cosmetics debuting straight from the catwalk, each addition reflects the evolving language of modern luxury beauty. The selection spans women’s and men’s products, uniting heritage fashion maisons with contemporary innovators shaping the future of skincare, scent and self-expression.

358 results

358 results

  1. PENHALIGONS

    The Manoeuvres Of The Baroness 75ml

    1. Price:$10,000.00
    Exclusive to Selfridges
    PENHALIGONS: The Manoeuvres Of The Baroness 75mlPENHALIGONS: The Manoeuvres Of The Baroness 75ml
  2. BOTTEGA VENETA BEAUTY

    Mezzanotte Hinoki Eau de Parfum 100ml

    1. Price:$15,350.00
    Exclusive to Selfridges
    BOTTEGA VENETA BEAUTY: Mezzanotte Hinoki Eau de Parfum 100mlBOTTEGA VENETA BEAUTY: Mezzanotte Hinoki Eau de Parfum 100ml
  3. BOTTEGA VENETA BEAUTY

    Discovery Eau de Parfum Set

    1. Price:$2,750.00
    Exclusive to Selfridges
    BOTTEGA VENETA BEAUTY: Discovery Eau de Parfum SetBOTTEGA VENETA BEAUTY: Discovery Eau de Parfum Set
  4. KAYALI

    Boujee Kitty Caramel Milk | 22 Eau de Parfum 50ml

    1. Price:$3,350.00
    Exclusive to Selfridges
    KAYALI: Boujee Kitty Caramel Milk | 22 Eau de Parfum 50mlKAYALI: Boujee Kitty Caramel Milk | 22 Eau de Parfum 50ml
  5. HOURGLASS

    Phantom Blur Balm 1.7g

    1. Price:$1,480.00
    5 Colours
    HOURGLASS: Phantom Blur Balm 1.7gHOURGLASS: Phantom Blur Balm 1.7g
  6. BORNTOSTANDOUT

    Drunk Lovers Extrait Extrême 50ml

    1. Price:£255.00
    Exclusive to Selfridges
    BORNTOSTANDOUT: Drunk Lovers Extrait Extrême 50mlBORNTOSTANDOUT: Drunk Lovers Extrait Extrême 50ml
  7. GUCCI

    Flora Rouge de Beauté Brillant Limited Edition Lipstick 1.8 g

    1. Price:$1,630.00
    2 ColoursExclusive to Selfridges
    GUCCI: Flora Rouge de Beauté Brillant Limited Edition Lipstick 1.8 gGUCCI: Flora Rouge de Beauté Brillant Limited Edition Lipstick 1.8 g
  8. VICTORIA BECKHAM BEAUTY

    Vast Lash Mascara 6.2ml

    1. Price:$1,370.00
    VICTORIA BECKHAM BEAUTY: Vast Lash Mascara 6.2mlVICTORIA BECKHAM BEAUTY: Vast Lash Mascara 6.2ml
  9. MAISON MARGIELA

    Replica Chasing Sunsets Eau de Toilette 100ml

    1. Price:$5,250.00
    MAISON MARGIELA: Replica Chasing Sunsets Eau de Toilette 100mlMAISON MARGIELA: Replica Chasing Sunsets Eau de Toilette 100ml
  10. MONDAY MUSE

    The Cocktail Eternal Rich Cream 50ml

    1. Price:$1,900.00
    MONDAY MUSE: The Cocktail Eternal Rich Cream 50mlMONDAY MUSE: The Cocktail Eternal Rich Cream 50ml
  11. ELEMIS

    Red Light LED Mask

    1. Price:$14,100.00
    Exclusive to Selfridges
    ELEMIS: Red Light LED MaskELEMIS: Red Light LED Mask
  12. SELFRIDGES

    The Fragrance Edit: Volume 2 - Worth £227.5

    1. Price:$2,350.00
    Exclusive to Selfridges
    SELFRIDGES: The Fragrance Edit: Volume 2 - Worth £227.5SELFRIDGES: The Fragrance Edit: Volume 2 - Worth £227.5
  13. HUDA BEAUTY

    Liquid Matte Mousse 7.5ml

    1. Price:$1,020.00
    8 Colours
    HUDA BEAUTY: Liquid Matte Mousse 7.5mlHUDA BEAUTY: Liquid Matte Mousse 7.5ml
  14. MEDICUBE

    Deep Vita C Pad 70 Pads 150g

    1. Price:$980.00
    MEDICUBE: Deep Vita C Pad 70 Pads 150gMEDICUBE: Deep Vita C Pad 70 Pads 150g
  15. VICTORIA BECKHAM BEAUTY

    Blush Stylus 1g

    1. Price:$1,560.00
    5 Colours
    VICTORIA BECKHAM BEAUTY: Blush Stylus 1gVICTORIA BECKHAM BEAUTY: Blush Stylus 1g
  16. KAYALI

    Boujee Kitty Caramel Milk | 22 Eau de Parfum 10ml

    1. Price:$1,170.00
    Exclusive to Selfridges
    KAYALI: Boujee Kitty Caramel Milk | 22 Eau de Parfum 10mlKAYALI: Boujee Kitty Caramel Milk | 22 Eau de Parfum 10ml
  17. MEDICUBE

    TXA Niacinamide Capsule Cream 55g

    1. Price:$1,170.00
    MEDICUBE: TXA Niacinamide Capsule Cream 55gMEDICUBE: TXA Niacinamide Capsule Cream 55g
  18. LA BONNE BROSSE

    N.03 The Gentle Scalp The Essential Soft Mini Hair Brush

    1. Price:$3,700.00
    Exclusive to Selfridges
    LA BONNE BROSSE: N.03 The Gentle Scalp The Essential Soft Mini Hair BrushLA BONNE BROSSE: N.03 The Gentle Scalp The Essential Soft Mini Hair Brush
  19. VICTORIA BECKHAM BEAUTY

    Posh Balm Nourishing Lip Shine 2g

    1. Price:$1,290.00
    VICTORIA BECKHAM BEAUTY: Posh Balm Nourishing Lip Shine 2gVICTORIA BECKHAM BEAUTY: Posh Balm Nourishing Lip Shine 2g
  20. MONDAY MUSE

    The Juice Daily Niacinamide Serum 30ml

    1. Price:$1,630.00
    MONDAY MUSE: The Juice Daily Niacinamide Serum 30mlMONDAY MUSE: The Juice Daily Niacinamide Serum 30ml
  21. FARA HOMIDI

    Essential Blonzer Compact 3.5g

    1. Price:$3,100.00
    3 ColoursExclusive to Selfridges
    FARA HOMIDI: Essential Blonzer Compact 3.5gFARA HOMIDI: Essential Blonzer Compact 3.5g
  22. CHARLOTTE TILBURY

    Unreal Highlighter 9g

    1. Price:$1,330.00
    CHARLOTTE TILBURY: Unreal Highlighter 9gCHARLOTTE TILBURY: Unreal Highlighter 9g
  23. CREED

    Aventus Cologne 100ml

    1. Price:$12,650.00
    CREED: Aventus Cologne 100mlCREED: Aventus Cologne 100ml
  24. BOTTEGA VENETA BEAUTY

    Alta Mini Discovery Set 10 x 10ml

    1. Price:$11,700.00
    Exclusive to Selfridges
    BOTTEGA VENETA BEAUTY: Alta Mini Discovery Set 10 x 10mlBOTTEGA VENETA BEAUTY: Alta Mini Discovery Set 10 x 10ml
  25. FENTY BEAUTY

    Sun Stalk'r Souffle Cream Bronzer 15g

    1. Price:$1,310.00
    8 Colours
    FENTY BEAUTY: Sun Stalk'r Souffle Cream Bronzer 15gFENTY BEAUTY: Sun Stalk'r Souffle Cream Bronzer 15g
  26. REFY

    Blur Lip liner 0.8g

    1. Price:$780.00
    Exclusive to Selfridges
    REFY: Blur Lip liner 0.8gREFY: Blur Lip liner 0.8g
  27. BOTTEGA VENETA BEAUTY

    Slow Rise Eau de Parfum 50ml

    1. Price:$6,950.00
    Exclusive to Selfridges
    BOTTEGA VENETA BEAUTY: Slow Rise Eau de Parfum 50mlBOTTEGA VENETA BEAUTY: Slow Rise Eau de Parfum 50ml
  28. WESTMAN ATELIER

    Pore Refining Complex Serum 15ml

    1. Price:$4,550.00
    WESTMAN ATELIER: Pore Refining Complex Serum 15mlWESTMAN ATELIER: Pore Refining Complex Serum 15ml
  29. TOM FORD

    Soleil Blanc Eau de Parfum 10ml

    1. Price:$2,950.00
    TOM FORD: Soleil Blanc Eau de Parfum 10mlTOM FORD: Soleil Blanc Eau de Parfum 10ml
  30. SOL DE JANEIRO

    Body Badalada Moisture Melting Lotion 400ml

    1. Price:$1,090.00
    SOL DE JANEIRO: Body Badalada Moisture Melting Lotion 400mlSOL DE JANEIRO: Body Badalada Moisture Melting Lotion 400ml
  31. BOTTEGA VENETA BEAUTY

    Good Morning Midnight Parfum Travel Spray 15ml

    1. Price:$3,750.00
    Exclusive to Selfridges
    BOTTEGA VENETA BEAUTY: Good Morning Midnight Parfum Travel Spray 15mlBOTTEGA VENETA BEAUTY: Good Morning Midnight Parfum Travel Spray 15ml
  32. MANUCURIST

    Active Blur Nail Polish 14.8ml

    1. Price:$710.00
    MANUCURIST: Active Blur Nail Polish 14.8mlMANUCURIST: Active Blur Nail Polish 14.8ml
  33. GUCCI

    Flora Gorgeous Orchid Intense Eau de Parfum 50ml

    1. Price:$4,500.00
    Exclusive to Selfridges
    GUCCI: Flora Gorgeous Orchid Intense Eau de Parfum 50mlGUCCI: Flora Gorgeous Orchid Intense Eau de Parfum 50ml
  34. LOVING TAN

    2 HR Express Self-Tanning Mousse 200ml

    1. Price:$2,350.00
    3 Colours
    LOVING TAN: 2 HR Express Self-Tanning Mousse 200mlLOVING TAN: 2 HR Express Self-Tanning Mousse 200ml
  35. YVES SAINT LAURENT

    The Inks Shine Lipstick 5.5ml

    1. Price:$1,560.00
    2 ColoursExclusive to Selfridges
    YVES SAINT LAURENT: The Inks Shine Lipstick 5.5mlYVES SAINT LAURENT: The Inks Shine Lipstick 5.5ml
  36. CHANEL

    ROUGE COCO HYDRA GLOSS

    1. Price:$1,600.00
    18 Colours
    CHANEL: ROUGE COCO HYDRA GLOSSCHANEL: ROUGE COCO HYDRA GLOSS
  37. MAC

    Lustreglass Sheer-Shine Lipstick 3.5g

    1. Price:$1,060.00
    32 Colours
    MAC: Lustreglass Sheer-Shine Lipstick 3.5gMAC: Lustreglass Sheer-Shine Lipstick 3.5g
  38. HUDA BEAUTY

    Lip Contour Stain 0.5g

    1. Price:$940.00
    3 Colours
    HUDA BEAUTY: Lip Contour Stain 0.5gHUDA BEAUTY: Lip Contour Stain 0.5g
  39. LOVING TAN

    8 HR Deluxe Gradual Self-Tanning Lotion 150ml

    1. Price:$1,170.00
    2 Colours
    LOVING TAN: 8 HR Deluxe Gradual Self-Tanning Lotion 150mlLOVING TAN: 8 HR Deluxe Gradual Self-Tanning Lotion 150ml
  40. MAC

    Lustreglass Stain-Glass Lip Tint 3.5g

    1. Price:$980.00
    10 Colours
    MAC: Lustreglass Stain-Glass Lip Tint 3.5gMAC: Lustreglass Stain-Glass Lip Tint 3.5g
  41. GIORGIO ARMANI

    Eye Tint Liquid Eyeshadow

    1. Price:$1,370.00
    3 Colours
    GIORGIO ARMANI: Eye Tint Liquid EyeshadowGIORGIO ARMANI: Eye Tint Liquid Eyeshadow
  42. HOURGLASS

    Shape and Sculpt Lip Liner 1.2g

    1. Price:$1,250.00
    3 Colours
    HOURGLASS: Shape and Sculpt Lip Liner 1.2gHOURGLASS: Shape and Sculpt Lip Liner 1.2g
  43. CREED

    Aventus for Him Eau de Parfum 100ml

    1. Price:$13,250.00
    4.1
    CREED: Aventus for Him Eau de Parfum 100mlCREED: Aventus for Him Eau de Parfum 100ml
  44. FARA HOMIDI

    Essential Blonzer Compact Refill 3.5g

    1. Price:$1,630.00
    3 ColoursExclusive to Selfridges
    FARA HOMIDI: Essential Blonzer Compact Refill 3.5gFARA HOMIDI: Essential Blonzer Compact Refill 3.5g
  45. CREED

    Aventus Eau de Parfum 50ml

    1. Price:$9,450.00
    5
    CREED: Aventus Eau de Parfum 50mlCREED: Aventus Eau de Parfum 50ml
  46. BOTTEGA VENETA BEAUTY

    Mezzanotte Good Morning Midnight Eau de Parfum 100ml

    1. Price:$15,350.00
    Exclusive to Selfridges
    BOTTEGA VENETA BEAUTY: Mezzanotte Good Morning Midnight Eau de Parfum 100mlBOTTEGA VENETA BEAUTY: Mezzanotte Good Morning Midnight Eau de Parfum 100ml
  47. NARS

    Insatiable Liquid Blush 10ml

    1. Price:$1,460.00
    13 Colours
    NARS: Insatiable Liquid Blush 10mlNARS: Insatiable Liquid Blush 10ml
  48. BOTTEGA VENETA BEAUTY

    Always Now Eau de Parfum 100ml

    1. Price:$9,350.00
    Exclusive to Selfridges
    BOTTEGA VENETA BEAUTY: Always Now Eau de Parfum 100mlBOTTEGA VENETA BEAUTY: Always Now Eau de Parfum 100ml